As Americans continue to get vaccinated every day, they're rushing to get back to pre-pandemic activities, from eating out at restaurants to going back to movie theaters.

Many are also rushing out to get a new tattoo.

The pandemic proved nearly fatal for many businesses across different sectors. Anything that brought a worker and a customer into close proximity was especially challenging to reopen.

Tattoo shops checked all of those shutdown boxes, and getting a tattoo is one of the most pandemic un-friendly activities out there. The close contact, the collaboration with the artist, and of course the needles going in and out of your skin for hours on end. 

The pandemic itself has been unfriendly to the tattoo industry. Lockdowns forced artists to cancel months of appointments and created industry-wide chaos.

Hannah Everhart, a Maryland tattoo artist, is among those professionals rocked by the pandemic. Once the shop she worked in reopened, she was limited in the number of people she could see each week. And since many of the 30,000 tattoo artists in the U.S. are essentially independent contractors and don't own their own shop, they need regular business to get by.

A Look Back: Unexpectedly Unemployed Amid the Coronavirus Pandemic: Tattoo Artist Nokomis Fairbanks

Everhart knew the pandemic would forever change the industry, so she started thinking seriously about opening her own studio.

"A shop was always the long term goal with tattooing," Everhart said. "It's something that I was really thinking for the five-year plan. But during the pandemic, everything was shut down. It gave me time to sit down and evaluate my situation as far as, like, money, and would this be something I could make work?"

It turns out opening her own shop in a year when small businesses faced a major downturn wasn't as hard as she might have expected. She opened Raven and Rose Studios in Savage, Md., in January.

"When I started running the numbers, it kind of made sense," she said. "It was like, oh, I could actually make this work. I could make this happen."

Everhart's move has proven to be an opportune one as the tattoo industry is seeing incredibly high demand. She has seen so much interest that she's booked until October.

(Note: I got to jump the line for my new ink, as you can see above.)

"Everyone's getting tattooed. This is honestly the furthest I've been booked out ever in my eight year career," Everhart said. "I have never been booked out this far so, and a lot of other artists are also experiencing the same thing."

The surge in interest has kept up even as Everhart and other tattoo artists across the industry shifted to digital consultations and appointment-only tattooing.

While she says the increased demand will eventually plateau, some things from the pandemic will stick around. Everhart plans to continue wearing masks while tattooing so she and her customers don't get even a little bit sick.

"I just don't have time to get sick," she said. "People are scheduling appointments three months in advance. And if it gets to be the week of their appointment, and I have to call and reschedule 'cause I have the sniffles, that's not a good look. So, I'm definitely going to keep wearing masks."

Post-pandemic realities aside, Everhart's work isn't stopping any time soon.

"You have people who have been wanting to get tattooed for a really long time. And now they're just like, I'm going to pull the trigger on this. Life is too short. I've survived this pandemic. I can't stay at my house anymore. I need to get out. I want to do this thing," she said.

Share:
More In Business
Stocks Close Mostly Lower; Dow Suffers 500-Point Drop
Michele Schneider, Partner and Director of Trading Research & Education for MarketGauge.com, joins Cheddar News' Closing Bell, where she says the spread of the Omicron variant and Jerome Powell's comments following the latest Fed decision are spooking investors heading into the weekend.
New Space Race Takes Form as Private Companies Team Up to Build Space Stations
Marshall Smith, Senior Vice President of Space Systems at Nanoracks and Kirk Shireman, Vice President of the Lunar Exploration Campaign at Lockheed Martin join Future of Space: Humankind's Leap Forward to discuss upcoming plans for developing their Starlab commercial space station after being awarded a $160 million contract by NASA.
Latest "Spiderman" Installment Saves Theater Stocks, But is it Enough Amid COVID-19 Variant?
Both AMC and Cinemark shares rose Friday after a pandemic-era record number of moviegoers attended the 'Spider-Man: No Way Home' opening night. The movie is expected to pull at least $150 million in box office sales opening weekend. But is this momentum enough for theater chains as the COVID-19 omicron variant poses new threats? Daniel Loria, Editorial Director at Boxoffice PRO, joins Cheddar News' Closing Bell to discuss.
Future of Space: Humankind's Leap Forward
The billionaire space race took off in 2021, making major strides in space tourism. That growth is only expected to skyrocket in the next year, as the government and private institutions and companies look to shape the final frontier's exploration. Cheddar News dives into the biggest moments of the year in space, and what comes next for space travel and tourism.
Delta CFO on Airline Mask Mandates, International Travel & Bringing Back Services
While other CEOs of Southwest and American Airlines questioned current mask mandates in front of Congress, Delta CFO Dan Janki in his exclusive interview with Cheddar, was more cautious about doing away with the safety measure. "We're right now at the beginning of another wave," he said. "This is probably not the time to change mask policy." Janki also discussed his airline's future in loyalty program pricing, international travel, meal services, and stock pricing.
Rokt CEO on $325M Fundraise, Maximizing Retail Data & Upcoming IPO
E-commerce data platform Rokt is prepping for an IPO as it comes off of a $325 million Series E fundraise, and CEO Bruce Buchanan joined Cheddar to discuss the future of his company. He explained how Rokt uses data science to optimize the consumer experience with their clients and discussed the goal to go public in 2023. "We're at a size and scale now where it's important we can give liquidity to investors, we can use the public markets to attract more talent, and we can use the public markets also to go on and acquire more businesses," he said. "We think it's about time that we do list."
Lyft Partners With Olo Commerce Platform to Tackle Food Delivery Market
Rideshare company Lyft is following its competitor Uber into the food delivery market by partnering with Olo, the on-demand commerce platform, and its dispatch network. Joining Cheddar to discuss the team-up, Olo founder and CEO Noah Glass. "Consumers will be able to place orders through the same apps and websites they go to … and see delivery as an option," he said. "And Lyft is now one of the providers who may be picking up the order on behalf of the consumer and taking it from the restaurant to the consumer." Glass also stated that Olo optimizes deliveries without adding the burden of additional fees on the restaurant side.
Load More