As Americans continue to get vaccinated every day, they're rushing to get back to pre-pandemic activities, from eating out at restaurants to going back to movie theaters.

Many are also rushing out to get a new tattoo.

The pandemic proved nearly fatal for many businesses across different sectors. Anything that brought a worker and a customer into close proximity was especially challenging to reopen.

Tattoo shops checked all of those shutdown boxes, and getting a tattoo is one of the most pandemic un-friendly activities out there. The close contact, the collaboration with the artist, and of course the needles going in and out of your skin for hours on end. 

The pandemic itself has been unfriendly to the tattoo industry. Lockdowns forced artists to cancel months of appointments and created industry-wide chaos.

Hannah Everhart, a Maryland tattoo artist, is among those professionals rocked by the pandemic. Once the shop she worked in reopened, she was limited in the number of people she could see each week. And since many of the 30,000 tattoo artists in the U.S. are essentially independent contractors and don't own their own shop, they need regular business to get by.

A Look Back: Unexpectedly Unemployed Amid the Coronavirus Pandemic: Tattoo Artist Nokomis Fairbanks

Everhart knew the pandemic would forever change the industry, so she started thinking seriously about opening her own studio.

"A shop was always the long term goal with tattooing," Everhart said. "It's something that I was really thinking for the five-year plan. But during the pandemic, everything was shut down. It gave me time to sit down and evaluate my situation as far as, like, money, and would this be something I could make work?"

It turns out opening her own shop in a year when small businesses faced a major downturn wasn't as hard as she might have expected. She opened Raven and Rose Studios in Savage, Md., in January.

"When I started running the numbers, it kind of made sense," she said. "It was like, oh, I could actually make this work. I could make this happen."

Everhart's move has proven to be an opportune one as the tattoo industry is seeing incredibly high demand. She has seen so much interest that she's booked until October.

(Note: I got to jump the line for my new ink, as you can see above.)

"Everyone's getting tattooed. This is honestly the furthest I've been booked out ever in my eight year career," Everhart said. "I have never been booked out this far so, and a lot of other artists are also experiencing the same thing."

The surge in interest has kept up even as Everhart and other tattoo artists across the industry shifted to digital consultations and appointment-only tattooing.

While she says the increased demand will eventually plateau, some things from the pandemic will stick around. Everhart plans to continue wearing masks while tattooing so she and her customers don't get even a little bit sick.

"I just don't have time to get sick," she said. "People are scheduling appointments three months in advance. And if it gets to be the week of their appointment, and I have to call and reschedule 'cause I have the sniffles, that's not a good look. So, I'm definitely going to keep wearing masks."

Post-pandemic realities aside, Everhart's work isn't stopping any time soon.

"You have people who have been wanting to get tattooed for a really long time. And now they're just like, I'm going to pull the trigger on this. Life is too short. I've survived this pandemic. I can't stay at my house anymore. I need to get out. I want to do this thing," she said.

Share:
More In Business
Stocks Bounce Back, Close Sharply Higher Amid Omicron Concerns
Michael Robinson, Chief Technology Strategist at Money Map Press, joins Cheddar News' Closing Bell, where he explains why small and mid-cap stocks heating up during Tuesday's session is a very good sign for a stock market that ended the day's session sharply higher.
Could 2022 Be the Year Average Consumers Are Exposed to Crypto Transactions?
As the popularity of Bitcoin and other digital tokens grew this year, more financial institutions and payment apps added ways for customers to trade or make payments using cryptocurrency. Meanwhile, companies like theater chain AMC started accepting major cryptocurrencies for tickets and concessions, and retailers are rumored to be entering the space soon. What does this mean for cryptocurrency's wider adoption — and will 2022 be the year that the average consumer is exposed to digital coin payments on a regular basis? João Almeida, Co-Founder and CTO of OpenNode joins Cheddar News' Crypto Craze: The Year of the Token to discuss.
Bitcoin Set Up for Success in 2022, Altcoins Could Gain in Popularity
Bitcoin had a successful 2021: reaching a new high of nearly $70,000, a $1 trillion market cap, and becoming legal tender in El Salvador. Investors also got the chance to invest in three Bitcoin futures-backed ETFs once they were approved. These developments set up the world's best-known digital coin for more success in 2022, but could altcoins like Ethereum, Litecoin, and others move into the top spot or impact Bitcoin's value? Matt Hougan, CIO of Bitwise Asset Management, joins Cheddar's Crypto Craze: The Year of the Token to discuss his 2022 outlook for Bitcoin, whether we could see an ETF backed by a physical coin, and more.
Crypto Craze: Historic 2021 Campaign Paves Way for Continued Mainstream Adoption
Coming off a 2021 campaign where the prices of Bitcoin, Ether, and other cryptocurrencies reached unpreceded levels, Bitwise Asset Management CIO Matt Hougan and OpenNode Co-Founder & CTO João Almeida join Cheddar News' Crypto Craze: The Year of the Token to discuss the ways the crypto market can soar even higher in 2022.
Metaverse an Opportunity for Brands to 'Stay Refreshed' in Evolving Landscape
Howard Yu, LEGO professor of management and innovation at IMD Business School and author of "Leap: How to Thrive in a World Where Everything Can Be Copied," joined Cheddar to discuss the mania surrounding the concept of the metaverse. He particularly noted how companies in the retailing sector like Nike are leveraging it. "I think metaverse really opens up a window for brands to think about how can they, ongoing-wise, engage with the consumer, engage with the target audience, so their brand continues to stay refreshed in the changing environment," Yu said.
Load More