New Age Beverages Releasing Bob Marley Branded Cannabis-Infused Drinks
*By Brian Henry*
New Age Beverages Corporation knew there was one thing missing from the cannabis-infused drink industry: Bob Marley.
The company is getting ready to distribute three CBD-infused drinks bearing the name of the reggae legend. New Age Beverages CEO Brent Willis said that combining Marley's likeness with a cannabis beverage was a natural fit, calling the combo a "match made in heaven" in an interview on Cheddar Thursday.
The drinks have come in 15.5 oz cans with 25 mg of pharmaceutical-grade CBD per serving ー so unlike products with infused with THC, "Mellow Mood" won't get you high.
Willis wants consumers to think of the beverages as the "antithesis" of energy drinks, saying the beverages will provide relaxation and tranquility.
"It really is kind of taking 'everything is going to be alright' and putting that into a can," he said.
Willis said that Marley's family members, including sons Rohan and Ziggy, are "fully behind" the product.
Willis says Bob Marley stood for "peace, understanding, love, acceptance and tolerance" and his family has ensured his legacy can be felt in the product.
The drinks, available in Herbal Honey, Lemon Raspberry, and Peach Raspberry varieties hit the shelves during the first quarter in states where recreational cannabis is legal.
For full interview [click here](https://cheddar.com/videos/new-age-beverages-introduces-bob-marley-inspired-cannabis-drinks).
Fresh off a successful funding round, co-founder of Lapse Dan Silvertown shares thoughts on regulation, privacy, and why the money for great startups is still out there.
Wendy's announced they are testing out fluctuating prices throughout the day for certain products based on demand. Who will groan the most: lunch-breakers, dinner drivers or late-night goblins?
Shubha Dasgupta, CEO of Pineapple Financial, discusses incorporating artificial intelligence with its newly announced ‘Maui’ tool, plus plans for expansion.
Chair of Penn Engineering’s Department of Computer and Information Science Zachary Ives shares how the department is building its artificial intelligence degree program.
Frances Stacy, Optimal Capital Director of Strategy, breaks down why the latest data indicates the economy may be struggling more than expected, plus some sectors she’s watching.
The Federal Trade Commission is suing to block a proposed merger between the two grocery stores. The FTC says the $24.6 billion deal would eliminate competition and lead to higher prices for millions of Americans.