*By Carlo Versano*
Tesla CEO Elon Musk [tweeted](https://twitter.com/elonmusk/status/1053060766771761152) Thursday night that a long-awaited cheaper version of the Model 3 is now on sale.
According to the re-launched Model 3 [website](https://3.tesla.com/model3/design?#battery), the sticker for the new variant ー which has a "mid-range" battery that can go 260 miles between charges ー will be $45,000. But Musk said the cost is closer to $35,000 "after federal & state tax rebates in California."
He added: "But true cost of ownership is closer to $31k after gas savings."
The surprise announcement came as Musk seeks to right the ship at Tesla after a string of controversies and high-level departures. Most recently, Tesla's manufacturing VP stepped down, following resignations from its HR, supply chain, and accounting chiefs, among others . Musk has also agreed to relieve himself of his chairman role in a settlement with the SEC over accusations he manipulated the company's stock price with his tweets about taking it private over the summer.
But the company has been firing on all cylinders in terms of production, having built 53,000 Model 3s in its last reported quarter. Those vehicles were priced higher and came with a longer-range battery.
Self-driving truck startup Kodiak Robotics recently announced a $125 million funding round as the trucking industry is facing major challenges, including growing shipping demand and driver shortages. Kodiak says its autonomous technology can help businesses move goods faster, safer, cleaner, and more efficiently. Kodiak Robotics founder and CEO Don Burnette joined Cheddar News' Closing Bell to discuss.
Meta, the parent company of Facebook, turned heads on Tuesday when it announced it will block some ad-targeting, specifically those of a political and religious nature.
This is one of the most direct moves the company has made in order to minimize ad-targeting by advertisers on its platforms. Hastie Afkhami, Head of Digital at S-3 Group, joins Cheddar News to discuss the impact of this move.
Sotheby's is getting into the crypto game. The auction house announced it will now be accepting bids in increments of ETH, marking the first time that an auction will field live bids in crypto. This announcement comes just a week ahead of Sotheby's contemporary art auction 'The Now Evening Auction' for two works by Banksy: Trolley Hunters and Love is in the Air. Alex Branczik, Sotheby's Chairman for Modern & Contemporary Art joined Cheddar's Opening Bell to discuss what went into this move.
Autonomous tech developer Embark made its Nasdaq debut on Thursday via a SPAC merger, making its CEO Alex Rodrigues, the youngest chief executive of a publicly-traded company at the age of 26. He joined Cheddar's "Between Bells" to discuss what led to the IPO and what it means for the trucking industry as it looks to navigate ongoing supply chain issues. "I think there are really three major benefits to autonomous trucks. You think about the benefit from an efficiency perspective, from a safety perspective, and from an environmental perspective," Rodrigues noted.
AppHarvest CEO Jonathan Webb joined Cheddar's "Opening Bell" to talk about the company's Q3 earnings, stating sales data showed the indoor farming tech firm remained on track with its 2021 outlook. Webb also discussed a new campaign called "Fight The Food Fight," to encourage consumers to support a more resilient, sustainable food system.
SpaceX and NASA have collaborated on another successful launch sending four astronauts to the international space station. The international crew will stay in orbit aboard the ISS for six months.
On this episode of Cheddar Innovates: Yat Labs Co-Founder breaks down how a 'Yat' is changing the way people think about their online identities; Scythe Robotics CEO explains how it's bringing innovation to the landscaping industry with its autonomous, all-electric mowers; Founder of California Cowboy discusses how its creating clothing designed for creating in-person connections with others with features like a beverage pocket, bottle opener, and conversation cards; Cheddar gets a look at Curiosity Stream's 'Beyond the Spotlight' biography series.
Jack Morrison, CEO and co-founder Scythe Robotics, joins 'Cheddar Innovates' to discuss how it's bringing innovation to the landscaping industry with its autonomous, all-electric lawn mowers, and how this is addressing the labor crisis in the landscaping industry.
