While reports of COVID-19 outbreaks have shut down factories or disrupted supply chains for the traditional meat industry, plant-based meat company Impossible Foods has found itself expanding its reach -- this time through a new partnership with Starbucks.
The coffee chain announced this week it will be featuring the Impossible Breakfast Sandwich on its summer menu.
"Something like one-third of all the 18- to 29-year-olds in the country hit a Starbucks at least once a quarter," David Lee, Impossible Foods' chief financial officer, told Cheddar. "And so for us to be available in this way, to have nearly 20,000 locations serve our Impossible Sausage products, is a wonderful milestone for us."
Lee explained that Impossible's co-manufacturing partnerships, such as the one it shares with food supplier OSI Group, provides enough scalability to supply the market for its meat alternatives.
"It means that we can meet the large demand we expect from Starbucks, Burger King, many other partners, but also a really rapid rollout in grocery stores, which we began to speed up sometime around March or so this year," he said.
The CFO was also confident the company was addressing challenges from the coronavirus pandemic by selling Impossible Burgers that can be delivered straight to customers' homes. He reported that grocery sales of its products had grown 30 times over since March when most stay-at-home orders began, in addition to the orders made directly to Impossible.
"The theme has been scaling to meet unprecedented demand. As a result we feel relatively well-prepared to handle how this current pandemic has changed the way meat-eaters like to get their meat," he said. "We're seeing folks order it directly from us to be shipped to their home, which is why we created our direct-to-consumer business."
Still, Impossible Foods has had to weather the pandemic like many other businesses, including the meatpacking industry. According to Lee, however, the stark differences in the businesses give plant-based meat an advantage.
"Unlike many of those unfortunate meat plants, we bypass a lot of the problems they face," he noted. "We don't grow animals, slaughter them, transport them, process them, so we don't have the same challenging conditions the meat industry faces."
Lee also agreed with Impossible Foods founder and CEO Pat Brown, who predicted on Tuesday that the meat industry will be facing its own extinction in just 15 years.
"I believe in the meat-eater," Lee said. "We meat-eaters are pretty sophisticated. You give us a better product that hits the spot, that's better for our health, that's better for the world -- we vote with our stomachs."
"I think the consumer will determine the future and will determine it pretty quickly."
In March, Impossible raised $500 million in Series F funding but despite the aggressive scaling and partnerships Lee described, he said there are no current plans to join fellow plant-based meat company, Beyond, as a public company.
Stocks closed lower Thursday and the Nasdaq snapped a three-day streak as tech stocks tumbled. Investors have been eyeing how the Federal Reserve will implement its more aggressive monetary policy amid rising inflation, including three potential rate hikes this year, with the first one coming as soon as March. Melissa Brown, Managing Director of Applied Research at Qontigo, joins Cheddar News' Closing Bell to discuss today's close, market valuations, big tech weakness, moving into bonds, and more.
As the cryptocurrency and digital asset space continues to evolve and grow, one podcast launching on Spotify's new video podcast platform aims to inform listeners about the various uses and developments in the crypto world. 'New Money' features guests from the entertainment and sports worlds discussing building wealth in the crypto space, creating NFTs, working on digital contracts, and more. Solo Ceesay, co-host of the 'New Money' podcast and co-founder of creator-focused social media platform Calaxy, joins Cheddar News' Closing Bell to discuss what the podcast will explore, its guest lineup, how they verify content amid broader crypto speculation, and more.
Two key reports from the Labor Department this week show inflation is still running red hot. Consumer prices soared 7% in 2021, the highest increase in nearly 40 years, and producer prices followed suit, rising 9.7%. Brian Levitt, Global Market Strategist at Invesco, joined Cheddar News' Closing Bell to break down the latest data and what it means for the economy moving forward.
Lime is celebrating the launch of its latest electric bike in Washington, DC, this week, with more cities joining in this spring. The Gen4 e-bike boasts a new look, a more powerful motor, and a battery that's interchangeable with the Gen4 e-scooter. CEO Wayne Ting joined Cheddar to discuss the company's investment in electric bikes and the potential role of micromobility in the metaverse. "I think it would be incredible as a way to teach people to live greener, if there are worlds out there, metaverses out there, where the way you go faster in that world is if you take a bike and a scooter," he said. "So, you're teaching people better behavior as part of their virtual world as well."
Svetlana Mitsuko Delous, dancer and aerial artist with Cirque Du Soleil, joins Cheddar News to talk about the return of the OVO show at the Microsoft Theater in Los Angeles this March.
Retired gymnast Nia Dennis went viral last year after a video of her gymnastics floor routine highlighting Black excellence gained traction on social media. Now the athlete and UCLA graduate is partnering with juice and plant-based foods company Pressed to promote health and wellness in the new year. "They have helped me start this year off strong and start living a healthier lifestyle," she said.
Microsoft has discontinued the Xbox One as it looks to focus on ramping up production for its current Xbox Series S and Xbox Series X. The Xbox One first hit the market in November 2013.
M&T Bank rang the Opening Bell at the New York Stock Exchange Thursday morning as the company celebrated a milestone of opening 100 new multicultural banking centers. David Femi, head of multicultural banking, joined Cheddar to discuss the culturally inclusive expansion as part of the bank's overarching goal to increase financial access in racially and ethnically diverse communities. "By designating branches as multicultural is just one way for us to be intentional in making sure, that number one, when [customers] come into these branches, they see people that look like them, they see people that speak their language," he said.
Tesla has scrubbed any mention of its Cybertruck being released in 2022 from its website after the company delayed production last year. The EV maker is slated to begin manufacturing the electric truck at its Austin, Texas, facility, to open early this year.
