While reports of COVID-19 outbreaks have shut down factories or disrupted supply chains for the traditional meat industry, plant-based meat company Impossible Foods has found itself expanding its reach -- this time through a new partnership with Starbucks.
The coffee chain announced this week it will be featuring the Impossible Breakfast Sandwich on its summer menu.
"Something like one-third of all the 18- to 29-year-olds in the country hit a Starbucks at least once a quarter," David Lee, Impossible Foods' chief financial officer, told Cheddar. "And so for us to be available in this way, to have nearly 20,000 locations serve our Impossible Sausage products, is a wonderful milestone for us."
Lee explained that Impossible's co-manufacturing partnerships, such as the one it shares with food supplier OSI Group, provides enough scalability to supply the market for its meat alternatives.
"It means that we can meet the large demand we expect from Starbucks, Burger King, many other partners, but also a really rapid rollout in grocery stores, which we began to speed up sometime around March or so this year," he said.
The CFO was also confident the company was addressing challenges from the coronavirus pandemic by selling Impossible Burgers that can be delivered straight to customers' homes. He reported that grocery sales of its products had grown 30 times over since March when most stay-at-home orders began, in addition to the orders made directly to Impossible.
"The theme has been scaling to meet unprecedented demand. As a result we feel relatively well-prepared to handle how this current pandemic has changed the way meat-eaters like to get their meat," he said. "We're seeing folks order it directly from us to be shipped to their home, which is why we created our direct-to-consumer business."
Still, Impossible Foods has had to weather the pandemic like many other businesses, including the meatpacking industry. According to Lee, however, the stark differences in the businesses give plant-based meat an advantage.
"Unlike many of those unfortunate meat plants, we bypass a lot of the problems they face," he noted. "We don't grow animals, slaughter them, transport them, process them, so we don't have the same challenging conditions the meat industry faces."
Lee also agreed with Impossible Foods founder and CEO Pat Brown, who predicted on Tuesday that the meat industry will be facing its own extinction in just 15 years.
"I believe in the meat-eater," Lee said. "We meat-eaters are pretty sophisticated. You give us a better product that hits the spot, that's better for our health, that's better for the world -- we vote with our stomachs."
"I think the consumer will determine the future and will determine it pretty quickly."
In March, Impossible raised $500 million in Series F funding but despite the aggressive scaling and partnerships Lee described, he said there are no current plans to join fellow plant-based meat company, Beyond, as a public company.
Jay-Z's Roc Nation is teaming up with The Reform Alliance to host a job fair at Madison Square Garden later this week. The event is aimed at helping disadvantaged people in NYC, including single parents and the formerly incarcerated, get jobs in the city. Participating companies include Zara, Amazon, Live Nation, VICE, and a slew of others. Dania Diaz, Managing Director, Roc Nation, joined Cheddar's Opening Bell to discuss what attendees can expect.
Kyndryl isn't wasting any time as an independent company. Just over a week after spinning off from IBM, the IT infrastructure services provider has announced its first global strategic partner in Microsoft. The two tech giants are coming together to form a new kind of power duo, creating multi-billion dollar revenue opportunities between the companies. Stephen Leonard, global alliances & partnerships leader for Kyndryl, told Cheddar more about the partnership and what it aims to achieve.
Eric Diton, President & Managing Director of The Wealth Alliance, discusses why inflation remains a long-term headwind for the market and what it means for consumer spending for the rest of the year.
Francis Oh, APAC CEO at Qraft Technologies, discusses how inflationary pressures could impact corporate earnings, and why the electric vehicle market is one to watch as ESG investing picks up.
Bitcoin has successfully activated Taproot, the cryptocurrency's first major upgrade since 2017 and a highly anticipated change to the blockchain. Taproot will introduce what's known as Schnorr signatures, which will help transactions become more private, efficient and perhaps even less expensive. Robert Hackett, a cryptocurrency expert and journalist, breaks down the new upgrade and what it means for bitcoin users.
Jharonne Martis, director of consumer spending at Refinitiv, joined Wake Up With Cheddar's Brad Smith to break down positive earnings results from Home Depot and Walmart. Martis also discussed what October's retail sales data means for the upcoming holiday season.
The housing market is hot right now - so hot it was too much for Zillow to handle. While the pandemic is playing a major part in that, now it has reached a point where houses on average are only on the market for about a week before being sold. Cheddar News was joined by Tushar Garg, CEO and Co-Founder of Flyhomes to talk about how this came to be and what comes next.
Markets were pointing to a higher open to kick off the third trading week in November. It comes as stocks come off a losing week in reaction to October's consumer price index--which showed inflation at its highest point in over 30 years.
Ryan Detrick, Chief Market Strategist for LPL Financial joined Wake Up with Cheddar to discuss.
Harvard Business School Professor Ranjay Gulati joined Wake Up With Cheddar to break down the massive challenge the Biden Administration faces in ensuring projects in the $1.2 trillion infrastructure bill are completed on time and on budget.
Jill is joined by Baker Machado to talk all things infrastructure: where will the money go and who’s in charge? Plus, Sesame Street has its first Asian-American muppet. And a trailer for the trailer for Spiderman. Huh?
