*By Michael Teich*
Uber is driving itself to the center of the scooter scuffle with its strategic partnership with Lime, a deal that will allow users to eventually request an electric scooter through its app.
Axios reporter Dan Primack, who broke the story, says there's a key advantage to the bike-sharing company choosing Uber as a partner over rival Lyft.
"One of the big reasons Lime wanted to partner with Uber is because Uber has much deeper geographic penetration, especially internationally," Primack said in an interview on Cheddar Tuesday. On top of that, "Uber has the deepest pockets right now. "
A fragile relationship with city officials, though, could hold back Uber and Lime from a complete transportation takeover. San Francisco is only granting five permits for companies to operate a dock-less, rentable electric scooter programs on city streets. While Primack said it's still unclear whether either company will be one of the chosen, he noted that Lime's survival does not depend on the SF market because it is already in 80 other regions.
"It wouldn't be end of world if they didn't get into San Francisco."
Despite sky-high valuations for scooter companies such as Lime and Bird, Primack told Cheddar it is unlikely that the industry is in a bubble. He also does not expect the deals in the scooter business to lose momentum, predicting that we could soon see Uber fully acquire Lime.
"My guess is that it would happen quick," he said.
For the full segment, [click here.](https://cheddar.com/videos/primack-uber-best-positioned-in-scooter-wars)
Alexander Reed, chief investment officer of Envisage Wealth, joined Cheddar News to discuss Thursday's market session amid weak economic data and ahead of Friday's jobs report.
The capacity to burn coal for power went up in 2022 despite global promises to phase down the fuel that’s the biggest source of planet-warming gases in the atmosphere, a report Wednesday found.
Rob Hocking, SVP, Head of Product Innovation at CBOE, joins Cheddar News to break down how the VIX is calculated, what role the VIX plays in the options market, and how investors can use the VIX Index to manage risk.
Adam Coons, chief portfolio manager of Winthrop Capital Management, joined Cheddar News to discuss Wednesday's market session amid weak job market data and what lies ahead in the near-term future.
In a clash of fast casual titans, Chipotle Mexican Grill is filing a lawsuit against Sweetgreen for trademark infringement. The salad purveyor recently released a meal offering called "Chipotle Chicken Burrito Bowl," which Chipotle said is being marketed in a "very similar" way as its own products and includes many of the same ingredients.
The number of Americans applying for unemployment benefits fell this week as the labor market continues to hold up in the face of the Federal Reserve aggressive campaign to cool the economy and bring down inflation.
Wall Street is drifting amid mixed trading Thursday, threatening to send the S&P 500 to its first losing week in the last four following some discouraging reports on the economy.
The upcoming trial in a voting machine company’s defamation lawsuit against Fox News for airing false allegations of vote fraud in the 2020 presidential election will not include testimony about the Jan. 6 uprising at the U.S. Capitol, a judge ruled Wednesday.
