Survios is an LA-based VR studio focusing on games and experiences that incorporate "active VR." Co-founder and CEO Nathan Burba and Director of Product Hunter Kitagawa reveal the launch of their new musical experience, "Electronauts." It allows users of all skill levels to make, perform, and DJ music in a virtually immersive world.
Burba and Kitagawa walk us through the years of research and development that went into developing the new title. They share the new technology that powers this unique experience. Called the Music Reality Engine, the tech introduces a new instrument and format for interactive music media.
Finally, we learn how Survios created the first VR game to generate $1 million in sales in one month. Burba and Kitagawa break down the company's "fluid locomotion" style of virtual movement. They say it eliminates nausea and motion sickness from the VR experience.
Ron Gutman, Co-CEO of Intrivo, joins Cheddar News to discuss how the company is creating a test and tech solution for Covid testing called 2Gather, and how it's using data-driven digital diagnostics to make these tests widely available and affordable.
The metaverse took the world by storm in 2021 and it is just the beginning of the virtual universe. Consumers are jumping on board and companies like Meta and Roblox are already taking advantage. Entrepreneur Andrew Duplessie joined Cheddar to discuss how the metaverse will impact the future of socialization and business. "If I'm doing anything right now, I'm building an app, I'm jumping into that ecosystem, and I'm testing it. I'm seeing what people think," he said.
Despite challenges like inflation, labor and product shortages, and the Omicron variant, holiday sales saw record levels of growth this year, according to a new report from Mastercard SpendingPulse. The group reports on national retail sales across all payment types, finding that holiday sales rose at the fastest pace in 17 years this year. Mastercard senior advisor and former chariman and CEO of Saks Incorporated Steve Sadove joined Cheddar News' Closing Bell to discuss.
