Broadway star Arielle Tepper Madover, founder and CEO of "What Should We Do?!", launched a concierge service that is curated by New York City insiders. For full interview, [click here](https://cheddar.com/videos/what-should-we-do-in-nyc).

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Vegan Ramen Brand Startup Immi Raises $10M in Serie A Financing
Immi is an Asian-American food brand that makes the world's first low-carb, high-protein and fully plant-based instant ramen. Kevin Lee, co-founder of immi, joined Cheddar News to discuss the company, which is backed by tennis superstar Naomi Osaka, R&B singer Usher and speed skater Apolo Ohno.
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