If you want to get inside of your pet's head, the tech hasn't arrived yet, but one company hopes to have it trending in the right direction.

Los Angeles-based FluentPet has developed a series of tiles it claims help four-legged companions communicate with their humans. Through training, they can learn to associate various tiles with words they've learned over time and then use their paws to press them.  

The tech has been a hit on platforms like TikTok, where tons of "talking dog" videos have gone viral.

There are a wide range of options to select from when it comes to purchasing the tech. Test kits start out around $35 with the most expensive option, They Can Talk Kit, being priced around $230. 

The company also recently launched FluentPet Connect, which integrates the tile button system into an app. This helps keep pet owners connected to their pets at all times. If a person isn't home, their pet could send an alert, similar to a text message.

The system is available for an additional $69.99 but is compatible with tiles that have already hit the market.

However, devices like FluentPet and the studies that have been done with their subjects do face skepticism from scientists. Clive Wynne, the founding director of the Canine Science Collaboratory at Arizona State University, explained that rather than language comprehension, the dogs are being conditioned.

“This is one of the most basic forms of learning in the animal kingdom," Wynne told the Washington Post. "The dog forms an association between an action and an outcome that it desires.”

Share:
More In Business
CarDekho Raises $250 Million in Pre-IPO Round
The largest car search platform in India, Cardekho, recently raised $250 million in what the company calls a pre-IPO round led by leapfrog investments. The funding bumps CarDekho above unicorn status with a $1.2 billion valuation. The company currently has a catalogue of more than 3,000 pre-owned cars for online purchases and hopes to expand with the new funding. Partner and co-head of South Asian investment for LeapFrog Stewart Langdon joins Cheddar News' Closing Bell to discuss.
E-Scooter Company Bird Goes Public to Scale Up Its Environmental Impact
E-scooter company Bird made its public debut on the New York Stock Exchange on Thursday. CFO Yibo Ling joined Cheddar to discuss what made the company launch a SPAC IPO now. Ling noted one of the deciding factors was the need to scale the business to help take "gas-guzzling cars off the road" by growing into more locations. "A large portion of our proceeds will go to fund expansion into these new geographies," he said.
Booking.com CEO on Q3 Earnings Beat, Predicts Travel Prices Will Remain High
Booking Holdings CEO Glenn Fogel joined Cheddar's "Closing Bell" to discuss the online travel company's Q3 earnings beat and the state of the travel industry. The earnings win was a sign that a sense of normalcy is slowly returning, according to Fogel, though he expressed disappointment in the Biden administration's delay allowing international vaccinated travelers into the country. He also predicted that elevated prices in areas like room bookings will remain high as travelers continue to pay more even as occupancy rates remain low.
NerdWallet CEO on Taking the Fintech Company Public
Fintech firm NerdWallet made its IPO debut on the Nasdaq on Thursday. CEO Tim Chen joined Cheddar to talk about the decision to tap the capital markets now and explained the company's revenue model by taking a cut from financial products like credit cards and loans sold through the site. Chen also talked about the firm's stance on cryptocurrencies, noting it advises people to only invest what they can afford to lose. (Updated November 5, 2021 to reflect that NerdWallet went public on Nasdaq, not NYSE.)
Moderna Reports Major Miss on Q3 Earnings
Moderna reported a massive miss on revenue in its Q3 earnings, taking in $5 billion versus the expected $6.21 billion despite sales of the COVID-19 vaccine. The pharmaceutical giant's stock dropped sharply on the news.
What Netflix Mobile Gaming 'Baby Step' Means for the Streaming Giant
Joan E. Solsman, a senior reporter at CNET, joined Cheddar's "Opening Bell" to talk about Netflix moving to offer mobile video games for Android users as part of their subscription. She said this is likely one "baby step" for the streaming giant as it moves into the space. "You can see what Netflix wants to do eventually down the line is have these great ambitions to make their service be more than just passive TV, movies," she said. "They're moving more into merchandising, that they're moving more into in-person experiences. They're trying to broaden a way, which is a great thing to do when everyone keeps talking about metaverses."
Lemonade Now Offering Climate-Friendly Automobile Insurance Coverage
Insurance tech company Lemonade is now offering automobile coverage, and CEO Daniel Schreiber joined Cheddar to talk about the company's commitment to not investing in "coal or other pollutant industries." He noted that the new product was incentivizing car insurance in "an environmentally responsible way." Schreiber also discussed expanding coverage beyond pet, life, and home insurance, and how it has impacted business since going public.
Load More