If you want to get inside of your pet's head, the tech hasn't arrived yet, but one company hopes to have it trending in the right direction.
Los Angeles-based FluentPet has developed a series of tiles it claims help four-legged companions communicate with their humans. Through training, they can learn to associate various tiles with words they've learned over time and then use their paws to press them.
The tech has been a hit on platforms like TikTok, where tons of "talking dog" videos have gone viral.
There are a wide range of options to select from when it comes to purchasing the tech. Test kits start out around $35 with the most expensive option, They Can Talk Kit, being priced around $230.
The company also recently launched FluentPet Connect, which integrates the tile button system into an app. This helps keep pet owners connected to their pets at all times. If a person isn't home, their pet could send an alert, similar to a text message.
The system is available for an additional $69.99 but is compatible with tiles that have already hit the market.
However, devices like FluentPet and the studies that have been done with their subjects do face skepticism from scientists. Clive Wynne, the founding director of the Canine Science Collaboratory at Arizona State University, explained that rather than language comprehension, the dogs are being conditioned.
“This is one of the most basic forms of learning in the animal kingdom," Wynne told the Washington Post. "The dog forms an association between an action and an outcome that it desires.”
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Netflix is set to report its Q4 earnings after the bell on Thursday. Wall Street is bullish on the streaming giant, estimating it will report its highest total of new subscribers for any quarter in 2021. But the company also faced major hurdles last year, from slowing revenue growth to rising streaming competition to increasing production costs. Chris Legg, senior managing director at Progress Partners, gives a preview.
PepsiCo and Beyond Meat are partnering together to launch a plant-based jerky. This is the first in a series of plant-based foods the pair will roll out together.
M&M's is rebranding its iconic chocolate candy characters with new looks and storylines highlighting the "progressive world" we live in today. Jane Hwang, global vice president of M&M's, joined Cheddar to talk about the company's rebrand. "M&M's is on a mission to create a world where everyone feels they belong," she said. The multi-colored, anthropomorphized candies will be getting an updated look and tone, according to Hwang, such as Green receiving a makeover that reflects more female empowerment and confidence.
From delays in delivery during the pandemic to a not-so-positive cameo to "And Just Like That" on HBO Max, Peloton may be spinning its way out of the spotlight. The at-home fitness company stock plummeted following insiders selling $500 million worth of its stock leading up to the sharp decline. Andrew Boone, director and equity research analyst at JMP Securities, talked to Cheddar about why he isn't feeling too concerned about the sell-off, calling Peloton a "best in class product."
After announcing a subscription price increase, Netflix will be releasing its Q4 earnings later on Thursday. Tuna Amobi, director and senior equity analyst at CFRA Research, spoke with Cheddar's Baker Machado to discuss what investors can look forward to from the streaming giant. “It’s really a very, very watershed, I might add, report for Netflix, ”Amobi said about the much-anticipated announcement.
