The Ad Council is a non-profit promoting public service advertisements with the goal of tackling social issues. The organization is behind campaigns such as "Smokey Bear," and "Friends Don't Let Friends Drink and Drive." Lisa Sherman, President and CEO of Ad Council, sat down with Kristen Scholer to discuss some of the group's most successful campaigns of the year.
Sherman says the organization uses the super power of media for good causes. On the top of the list of social issues are suicide and breast cancer. Sherman fills us in on the Ad Council's campaigns for suicide prevention and for raising awareness of the fact that African-American women are significantly more likely to get breast cancer than white women are.
The Ad Council's "Love Has No Labels" campaign went viral and became a big hit for the non-profit. The original video was seen around the world over 160 million times. Sherman highlighted the Diversity and Inclusion PSA as the ad she is most proud of.
Actor Alicia Silverstone joined Cheddar News to speak with senior reporter Michelle Castillo about the 2023 SXSW premiere of Mustache, which also stars Atharv Verma.
Legendary skateboarder Tony Hawk joined Cheddar News to discuss his recovery from a leg injury ahead of the upcoming X Games in Japan. He also weighed in on a viral meme with Wesley Snipes.
For the first time on the unofficial cannabis holiday 420, cannabis enthusiasts in New York State can purchase their products legally. One of the first licensed adult-use dispensaries across the state was buzzing with business early in the day.
On A Positive Note looks at a middle school ukelele club that is fundraising for the National Bone Marrow Donor Registry while a New Jersey college adds a mini-labradoodle to its faculty and a community in the Bronx comes together through fashion.