Popular LGBTQ social media app Grindr has been around since 2009. The well-known dating site recently added transgender inclusivity as an option for users looking to define themselves on the platform. Peter Sloterdyk, Grindr's VP of Marketing, sat down with Alyssa Julya Smith in Los Angeles to talk about why they decided it was time to add the updates, and what it means for the LGBTQ community. He explains that the company received feedback from trans users about changes they could make to improve their experience on the app. Sloterdyk explains that the app consulted with trans leaders like the National Center for Transgender Equality to make sure the addition was done right. He says the company wanted to make sure that transgender people felt included on the app, and did not feel awkward when signing on. To launch the changes, Grindr did a video with transgender activist Jen Richards, asking users about common interactions on the app and capturing their reactions when they shared with them the new changes.

Share:
More In Culture
Twitter's NFL Partnership; Platform Sees Increase Social Engagement Ahead of Super Bowl LVI
The Super Bowl is just 48 hours away and things are definitely heating up in the social media space, especially on Twitter. Fans across the country are quickly engaging in color commentary as they call it, and actively sharing their views on who's expected to take the big win, which players they are looking forward to seeing. Senior Sports Partner Manager at Twitter, David Herman, joined Cheddar to discuss more.
'Ghostbusters' Director Ivan Reitman Dies at 75
Director and producer Ivan Reitman passed away over the weekend at the age of 75. The filmmaker was the mastermind behind some of America's favorite films such as "Ghostbusters". Reitman’s family released a statement explaining how they are comforted by the lives he has touched through his films.
Food Network's Jeff Mauro to Pay Tribute to Guy Fieri at South Beach Wine & Food Festival
The 21st Annual Food Network and Cooking Channel South Beach Wine & Food Festival (SOBEWFF), is returning to Miami on February 24 with proceeds to benefit the future leaders of the hospitality industry. Lee Schrager, the founder and director of the festival, and Food Network star Jeff Mauro joined Cheddar News to discuss what ticket holders can expect, how the festival benefits students, and how Mauro will be paying tribute to fellow food celebrity, Guy Fieri, by hosting a charity auction dinner. "I mean there's nobody bigger, nobody more magnetic right now in the food space than Guy," Maura said. "I mean the guy had a Super Bowl commercial on last night. That's a dream of mine, so I'm one step closer there just by doing a tight 20 minutes at his tribute dinner."
The State of Credit Invisible Consumers in the U.S.
Jeff Softley, direct to consumer president at Experian, joins Cheddar News to discuss what it means to be credit invisible, how big of an issue this is in the U.S., and what resources are out there to bridge this gap.
Sēkr Raises $2.25 Million to Improve and Digitize Outdoor Travel Experience
Sēkr, a mobile app that aims to improve and digitize the outdoor travel experience, announced this week that it raised a $2.25 million seed round. In the Sēkr app, users can get access to more than 50,000 campsites throughout the U.S. including the nation's largest database of free campsites. The company is saying it is on a mission to make every step of the planning experience for outdoor travel easier, safer, and more social. Breanne Acio, co-founder and CEO of Sēkr, and Jess Shisler, co-founder and COO, joined Cheddar News' Closing Bell to discuss.
Load More