By Mark Kennedy

Cher is obviously a superstar but even a superstar can be the opening act when it comes to Santa.

Organizers of this year's Macy’s Thanksgiving Day Parade have nabbed the Oscar-, Emmy- and Grammy Award-winner for their 97th annual event. Cher will make her appearance just before the parade's end, signaled by the arrival of Santa’s sleigh, parade organizers said.

This year’s parade will feature 16 giant character balloons, 26 floats, 32 novelty and heritage inflatables, 12 marching bands, 700 clowns and eight performance groups.

It's a busy time for Cher, who is preparing to release a 25th-anniversary edition of her Grammy-winning album “Believe” and just dropped her first new album in five years, “Christmas.”

For the first time in its long history, the holiday tradition will begin at 8:30 a.m. ET, half an hour earlier than previous years, kicked off by multi-instrumentalist and Grammy-winner Jon Batiste.

There will be appearances by Bell Biv DeVoe, Brandy, Chicago, En Vogue, ENHYPEN, David Foster and Katharine McPhee, Drew Holcomb and The Neighbors, Jessie James Decker, Ashley Park with some Muppets from “Sesame Street,” Pentatonix, Paul Russell, Amanda Shaw and Alex Smith, and Manuel Turizo.

U.S. Olympic gymnastics silver medalist Jordan Chiles, U.S. track and field Paralympian Ezra Frech and U.S. Paralympic swimming gold medalist Jessica Long and Miss America 2023 Grace Stanke will also join the festivities.

Seven new balloon giants will join the lineup: “Beagle Scout Snoopy,” “Blue Cat & Chugs,” “Kung Fu Panda’s Po,” “Leo,” “Monkey D. Luffy,” “Pillsbury Doughboy” and “Uncle Dan.”

Broadway will be represented by performances from “& Juliet,” “Back to the Future: The Musical,” “How To Dance In Ohio,” “Shucked” and “Spamalot,” with an appearance by Josh Gad and Andrew Rannells of “Gutenberg! The Musical!"

Returning giant balloons include “Bluey,” “Diary of a Wimpy Kid,” “Paw Patrol,” “Ryan's World,” “Pikachu,” “Ronald McDonald,” "Stuart the Minion" and “SpongeBob SquarePants.”

The Macy’s parade has been a traditional holiday season kickoff and spectators often line up a half-dozen deep along the route to cheer the marchers, floats, entertainers and marching bands. The parade has lately asked icons to be the last guest before Santa, with last year Mariah Carey fitting the bill.

A marching band from Marjory Stoneman Douglas High School in Parkland, the scene of one of the nation's worst school shootings, will represent Florida. Other marching bands this year will represent Alabama, Indiana, Wisconsin, Michigan, Washington, New York, Illinois, New Jersey and Texas.

Floats include ones from brands like Lego, “Peanuts,” “Baby Shark,” “Teenage Mutant Ninja Turtles” and “Sesame Street.”

The parade airs on NBC and streams on Peacock. Savannah Guthrie, Hoda Kotb and Al Roker from “Today” will host and a Spanish language simulcast on Telemundo will be hosted by Carlos Adyan and Andrea Meza.

Share:
More In Culture
Grammy Awards Returning to New York City
Grammy Awards are returning to New York City. Cheddar's Baker Machado spoke with the show's Executive Producer Ken Ehrlich from the red carpet ahead of Sunday's event.
How Women's Speech Patterns Differ From Men in the Workplace
Harvard Business Review recently launched a brand new podcast. The six-episode "Women at Work" podcast explores women's place in the workplace. Harvard Business Review Executive Editor Sarah Green Carmichael explains what's in store for this series.
Between Bells: January 25, 2018
VF Hive: We’re joined by the crew at Vanity Fair's Hive to discuss Trump's deteriorating relationship with John Kelly. On Between Bells: USA Gymnastics scandal, Trump in Davos, and Grammy preview. With Billboard, Axios, and more.
Sundance Goes Country With "Blaze"
Oscar-nominee Ethan Hawke is back in the director's chair for the new movie "Blaze." Actress Jenn Lyon stars in the movie and sits down with Cheddar at the Sundance Film Festival to discuss the project.
Why the Grammys are Poised to Make History
For the first time in Grammy history, no white male artists are nominated for Album of the Year. Billboard Pride's Patrick Crowley joins Cheddar to preview the ceremony's most intriguing categories.
Hannah Bronfman's Keys To Building A Social Brand
Influencer marketing is estimated to be a two-billion dollar industry, and that number is expected to climb quickly. DJ and fitness expert Hannah Bronfman explains how she turned her Instagram feed into a business, and landed deals with companies such as Adidas and Tampax.
Load More