Discovery’s $11.9 billion acquisition of Scripps Networks is now complete, and the company has rebranded itself as Discovery, Inc.
Cheddar CEO Jon Steinberg spoke with chief exec David Zaslav on what this deal means for the company's position in entertainment.
Unlike Netflix, Amazon, and HBO, he said Discovery, Inc. will steer clear of scripted original content because that segment of the industry is increasingly crowded, competitive, and expensive.
“That marketplace is tightening. There’s more people bidding for the movies, more people bidding for series. The cost of content is going up,” said Zaslav.
Instead, Discovery, Inc. will focus on its strength: unscripted content that works better on all kinds of devices and around the world.
"We own all of our content globally," Zaslav told Cheddar. "But we'll resell that IP onto different devices. We might be selling it to Facebook, to Amazon, to Apple, to the mobile players."
That gives the company the flexibility to offer “skinny” direct-to-consumer packages.
“We’re the only company that could do it,” he said. “We’re also trying to really drive the marketplace ... We think the skinny bundle could really help the ecosystem here in the U.S.”
Through its acquisition, Discovery, Inc. now has 19 cable networks and reaches 20 percent of women watching prime time pay-TV, something that appeals to advertisers.
“Not only can we do one ad across all those channels...we have viewers that are passionate and engaged with our brands,” said Zaslav.
He added that some of the company’s channels bring in the “longest length of view for any cable network for women on TV.”
For the full interview, [click here](https://cheddar.com/videos/discovery-inc-ceo-david-zaslav-on-closing-scripps-deal).
Uncertainty continues to pummel the banking industry, despite assurances from financial regulators and bankers such as Jamie Dimon this week that the worst of the recent crisis is over and the health of the banking system remains strong.
Apple is leading Wall Street toward its biggest rally in nearly four months Friday after the market's most influential company reported a better profit than feared.
Apple once again posted an, until now, rare revenue decline in its latest fiscal quarter, but said its overall business improved from the December quarter and sales of its iPhones were solid.
America’s employers added a healthy 253,000 jobs in April, evidence of a labor market that still shows surprising strength despite rising interest rates, chronically high inflation and a banking crisis that could weaken the economy.
Danny Taing, founder and CEO of Bokksu, joined Cheddar News to discuss his path on how he became an entrepreneur to launch a company that delivers artisanal Japanese snacks. "When I moved back from Japan to New York, I had this bit of reverse culture shock ... a lot of people had somewhat of a one-dimensional view of Japan ... they saw this country where people ate sushi every day ... none of that is true," he said.
Will Rhind, CEO of GraniteShares, joined Cheddar News to discuss Thursday's trading session amid renewed fears over the regional banking crisis as well as concerns over the debt ceiling debate.
The United Food and Commercial Workers union, one of the country's largest, opposed the planned merger between grocery chains Kroger and Albertson's, according to The Wall Street Journal, citing concerns about lack of information and the potential viability of stores upon closing.
