*By Mike Teich*
A sweeping data privacy bill has been approved in California, but it may be too late for internet users to protect their information, said former National Counterterrorism Center officer Dave White.
"You have to consider yourself compromised," he said. "You’ve already given your data away."
Experts are calling it the nation's most far-reaching law to give consumers more control over their personal data. Under the law, customers can request what personal data companies have collected and what third parties have received it.
The passing of the historical bill didn't come without criticism. The ACLU of Northern California said the legislation falls "woefully short" in defending individuals' rights.
"It's a great first step," White said. However, “it doesn’t go far enough."
Companies that collect user data, from Amazon to Microsoft to Uber, lobbied aggressively against the law, pouring millions into a [opposition campaigns](https://www.theverge.com/2018/6/15/17468292/amazon-microsoft-uber-california-consumer-privacy-act).
But consumer advocates called it a milestone victory. "Today was a [huge win](http://money.cnn.com/2018/06/28/technology/california-consumer-privacy-act/index.html) and gives consumer privacy advocates a blueprint for success," James P. Steyer, CEO and founder of Common Sense Media. "We look forward to working together with lawmakers across the nation to ensure robust data privacy protections for all Americans."
For full interview, [click here](https://cheddar.com/videos/california-passes-historic-privacy-bill).
The battle for home assistant domination is heating up on the Las Vegas Strip. Google Home and Amazon Alexa are the stars at CES 2018.
Intel CEO Brian Krzanich opened his CES keynote speech addressing the chip flaw the company disclosed to the public last week. Alex Hamerstone, Practice Lead for Governance Risk Management and Compliance at TrustedSec, joins Cheddar to discuss whether he believes Intel can win back its consumer confidence.
Chief Strategy and Financial Officer George Barrios told Cheddar at CES that this initiative by the WWE is an extension of the company's social and digital strategy.
Patty McCord, former Chief Talent Officer at Netflix and author of "Powerful: Building a Culture of Freedom and Responsibility", discusses her time at Netflix and why certain principles make the company successful.
Julian Kheel, Senior Writer at "The Points Guy," discusses the severe delays caused by "bomb cyclone" Grayson. Because of the JFK's infrastructure, it struggled to keep up with its flight schedule.
With many companies already dropping major announcements ahead of CES, many analysts and investors are looking at what Samsung will be working on this year and how it will impact Apple. Angelo Zino, Senior Equity Analyst at CFRA, and Russell Holly, Managing Editor of VRHeads.com, join Cheddar to discuss what they expect out of the Consumer Electronics Show this year.
Dan Lagani, President and Chief Revenue Officer at Diply, discusses the future of programmatic advertising as we move into an increasingly more digital landscape.
Facebook will pitch its $499 “Portal” device as a way for families and friends to stay connected through video and social features.
Alex Hamerstone, TrustedSec's Practice Lead for Governance Risk Management and Compliance, told Cheddar that he has pretty high confidence that the company can tackle the problem.
Matthew Myers has been the Dean of the Cox School of Business at Southern Methodist University since August 2017. Myers has been working with the leadership team at SMU to continue attracting students to SMU and building out their STEM program collaborations.
