*By Mike Teich*
A sweeping data privacy bill has been approved in California, but it may be too late for internet users to protect their information, said former National Counterterrorism Center officer Dave White.
"You have to consider yourself compromised," he said. "You’ve already given your data away."
Experts are calling it the nation's most far-reaching law to give consumers more control over their personal data. Under the law, customers can request what personal data companies have collected and what third parties have received it.
The passing of the historical bill didn't come without criticism. The ACLU of Northern California said the legislation falls "woefully short" in defending individuals' rights.
"It's a great first step," White said. However, “it doesn’t go far enough."
Companies that collect user data, from Amazon to Microsoft to Uber, lobbied aggressively against the law, pouring millions into a [opposition campaigns](https://www.theverge.com/2018/6/15/17468292/amazon-microsoft-uber-california-consumer-privacy-act).
But consumer advocates called it a milestone victory. "Today was a [huge win](http://money.cnn.com/2018/06/28/technology/california-consumer-privacy-act/index.html) and gives consumer privacy advocates a blueprint for success," James P. Steyer, CEO and founder of Common Sense Media. "We look forward to working together with lawmakers across the nation to ensure robust data privacy protections for all Americans."
For full interview, [click here](https://cheddar.com/videos/california-passes-historic-privacy-bill).
Emily Chang, Host of "Bloomberg Technology" and Author of "Brotopia: Breaking Up the Boys' Club of Silicon Valley" joins The Hive to discuss the dark secrets of Silicon Valley.
Cheddar speaks with two Congresswomen about what, if anything, will move the needle on gun reform after the Parkland school shooting. In tech news, Apple is reportedly working on new AirPods. Twitter alienated conservatives by accidentally freezing their accounts. Plus, we're joined by Olympic luger Chris Mazdzer who recently became the first American to medal in the men's singles luge event.
Emily Chang, author of "Brotopia", says women such as Ellen Pao and Uber's Susan Fowler got the conversation about gender discrimination started years ago. She points out that the pay gap in Silicon Valley is five times the national average, and that needs to change.
Jeff Clavier, managing partner at Uncork Capital, explains how his VC firm stands apart from all the others. Uncork Capital touts itself as the venture capital firm that "sticks around."
Lorne Brown, CEO of SintecMedia, discusses Netflix's pivot away from movies and towards TV shows. Brown also touches on Fox News's new streaming service, Fox Nation, and how media companies are planning to contend with the duopoly of Google and Facebook.
Apple is reportedly working on new AirPods. Twitter alienated conservatives by accidentally freezing their accounts.
House Democrats are calling for Equifax to extend its promise to give customers free credit monitoring from one year to three years. Ariel Evans, CEO of Innosec, joins Cheddar to discuss what this means for the company and the consumer.
Roku reported its second quarterly earnings report ever, since becoming a publicly traded company. Andre Swanston, CEO of Tru Optik, an audience measurement and data management platform for OTT, was with us to share why he thinks Roku is positioned for success.
The indictment of 13 Russians for interfering with the Presidential election has intensified the pressure put on Facebook, which uncovered about three-thousand Russian-linked ads on its platforms before and after November 2016. Cheddar Senior Reporter, Alex Heath, breaks down the the latest developments.
Sneaker-heads often obsess over the newest products and exclusive offerings. Which is why Nike, Snapchat, and Shopify partnered for a one-of-a-kind sneaker drop.
