*By Mike Teich*
A sweeping data privacy bill has been approved in California, but it may be too late for internet users to protect their information, said former National Counterterrorism Center officer Dave White.
"You have to consider yourself compromised," he said. "You’ve already given your data away."
Experts are calling it the nation's most far-reaching law to give consumers more control over their personal data. Under the law, customers can request what personal data companies have collected and what third parties have received it.
The passing of the historical bill didn't come without criticism. The ACLU of Northern California said the legislation falls "woefully short" in defending individuals' rights.
"It's a great first step," White said. However, “it doesn’t go far enough."
Companies that collect user data, from Amazon to Microsoft to Uber, lobbied aggressively against the law, pouring millions into a [opposition campaigns](https://www.theverge.com/2018/6/15/17468292/amazon-microsoft-uber-california-consumer-privacy-act).
But consumer advocates called it a milestone victory. "Today was a [huge win](http://money.cnn.com/2018/06/28/technology/california-consumer-privacy-act/index.html) and gives consumer privacy advocates a blueprint for success," James P. Steyer, CEO and founder of Common Sense Media. "We look forward to working together with lawmakers across the nation to ensure robust data privacy protections for all Americans."
For full interview, [click here](https://cheddar.com/videos/california-passes-historic-privacy-bill).
Mike Masserman, head of global policy and social impact at Lyft, spoke with Cheddar about several initiatives the ridesharing company is taking to put its values front and center. Lyft's "Round Up & Donate" feature lets riders make a small charitable donation with each ride. Its first partner in the initiative, the USO, just topped $1 million in donations from the program. The ridesharing company has also activated its "Relief Rides" program to help victims of the California wildfires get to shelters and hospitals.
Nick Bell, Snap’s longtime VP of Content, is leaving the company. He is the latest in a long string of executives to depart the embattled company since its initial public offering in early 2017.
SAP is acquiring survey software maker Qualtrics just before its planned IPO for $8 billion. Could Qualtrics be for SAP what Instagram was for Facebook? Dan Primack, business editor at Axios, joined Cheddar to analyze the deal.
SoftBank Founder Masayoshi Son is reportedly seeking $21 billion for the new entity that will be called SoftBank Corp. and begin trading Dec. 19
If you put together the sales generated from Black Friday, Cyber Monday, and Amazon's Prime Day in the U.S., it still would be less than the sales from Sunday's Singles Day shopping holiday in China.
These are the top stories, from Wall Street to Silicon Valley, that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Four years ago, Aziz “Hax$” Al-Yami was one of the best Super Smash Bros. Melee players in the world. But after suffering what he said felt like “an explosion” in his left wrist, Hax’s once-impressive tournament performances were marred by serious physical pain. So he found his own solution: a different type of controller. Hax talked to Cheddar Sports about his life-changing design.
Scott Belsky, the chief product officer at Adobe and author of 'The Messy Middle,' told Cheddar that good design now shapes how we use technology, on everything from new voice tech to augmented reality.
Astronaut Scott Kelly saw the sun rise and set about 32 times each day during the 520 total days he spent in outer space. He also spent considerable time looking at Planet Earth. Naturally, it changed his perspective ー in the most literal sense. Kelly shares that new perspective through images in his latest book, "Infinite Wonder: An Astronaut's Photographs from a Year in Space."
The internet can be a toxic place ー but it doesn't have to be, according to Deepak Chopra. The bestselling author and new age advocate is helping to build a healthier internet through a new Amazon Alexa skill that delivers his daily "intentions." The skill is a result of a partnership with A.I.-provider LivePerson's innovation lab, LivePerson Studios.
