Underrepresentation of women in key media roles has been a consistent theme throughout the years. The discrepancy has been even more pronounced among minorities. Brande Victorian, Managing Editor at Madamnoire, and Robyn Moreno, Co-President at Latina Media Ventures join us on Cheddar to discuss diversity in media.
Victorian chats about the biggest challenges of being part of a minority-run publication. Victorian said a big challenge is advertising. Competition is stiff, and they don't typically have the same funding as large corporations such as Vice and Complex.
Moreno weighed in by saying minority work has never been more important due to the current political climate.
Latinos made up just 3% of speaking roles in the top 100 films in 2016, despite making up about 26% of the U.S. population. Moreno said Latinos are holding up the movie industry. She said 1 in 4 movie tickets are bought by Latinos. Not only isn't it insulting, she said, but it's also bad business.
Tom and Darr Aley, Co-Founders of Aidentified, join Cheddar Innovates to discuss how the platform is becoming the next social network for companies to make connections in an increasingly digital world.
Cloud-based marketing technology firm, Zeta Global reported strong Q4 earnings after the bell on Wednesday, with revenue up 18 percent. David Steinberg, CEO and co-founder, joined Cheddar's Opening Bell to discuss the company's big results, how marketers are turning to its first-party tech solutions and its plans for future growth. "We raised our guidance pretty dramatically for this year," he said. "We publicly announced our Zeta 2025 plan, which we have been focused on internally since 2020 but to get to over a billion dollars in revenue per year and a 20 percent operating margin by 2025."
Ahon Sarkar, General Manager of Helix, breaks down how personalizing banking products leads to more customer retention and outlines the future of customization among brands.
The real estate market is only continuing to heat up as home prices skyrocket across the country. The median price for an American home jumped nearly 20 percent in a year, with the number of 'million dollar cities' tripling since 2020. Tim Rood, Situs AMC Managing Director joined Cheddar's Opening Bell to discuss.
