Underrepresentation of women in key media roles has been a consistent theme throughout the years. The discrepancy has been even more pronounced among minorities. Brande Victorian, Managing Editor at Madamnoire, and Robyn Moreno, Co-President at Latina Media Ventures join us on Cheddar to discuss diversity in media.
Victorian chats about the biggest challenges of being part of a minority-run publication. Victorian said a big challenge is advertising. Competition is stiff, and they don't typically have the same funding as large corporations such as Vice and Complex.
Moreno weighed in by saying minority work has never been more important due to the current political climate.
Latinos made up just 3% of speaking roles in the top 100 films in 2016, despite making up about 26% of the U.S. population. Moreno said Latinos are holding up the movie industry. She said 1 in 4 movie tickets are bought by Latinos. Not only isn't it insulting, she said, but it's also bad business.
American gas stations are massive and only getting bigger. That's because most chains like Wawa, Sheetz, and Buc-ee's sell way more than just gas. So when and why did gas stations change from single-pump service garages to supersized, all-in-one travel hubs?
Greg Hoffman, the former Nike Chief Marketing Officer and the founder of the brand advisory group Modern Arena, joined Cheddar News to talk about his new book "Emotion By Design: Creative Leadership Lessons From a Life at Nike." The book talks about his high-profile career at the sportswear giant and lessons in branding that came from his time there. "A brand's personality is like a mosaic," he said. "There are so many unique characteristics and traits that you need to express to the world, and to come across as a human brand today, you need to make sure that you're relatable."
Catching you up on what you need to know on April 5, 2022, with Biden's call for a war crimes trial for Putin, another arrest made in the Sacramento mass shooting, NYC rolling out a campaign against Florida’s "Don’t Say Gay" bill, an aluminum shortage potentially affecting beer and cat food cans, and more.
Stocks closed lower on Wall Street Tuesday and bond yields jumped as remarks by a Federal Reserve governor fueled expectations on Wall Street that the central bank is prepared to more aggressively raise interest rates.
