Beyoncé's Choreographer JaQuel Knight Explains How "Beychella" Came to Be
Creating Beyoncé's internet-stopping Coachella performance required the utmost secrecy and lots of coordination, said the singer's longtime collaborator and creative director, JaQuel Knight.
"It's so much work that goes into it, from working with all the different departments, it's lighting, it's wardrobe, it's choreography, it's content, it's secrets, and keeping it on the hush." said Knight in an interview Tuesday on Cheddar. "So much time prepping in our small black hole, it felt like I was giving birth Saturday night to a baby that we had been creating for a long time now."
Knight, 28, has worked closely with Beyoncé for years: He led the team that put together her Coachella performance, which fans have dubbed Beychella, and he was the creative director and choreographer for her iconic 2008 ["Single Ladies"](https://www.youtube.com/watch?v=4m1EFMoRFvY) video. He also choreographed her two Super Bowl performances.
He started out as a dancer before becoming a choreographer, and said that some of the artists with whom he works are more involved than others in different aspects of the performance.
"You have artists that are more involved and it's like, 'OK what's next?' and 'how can we do this and this a little bit more?'" he said. "And then you have people that are like, 'great, let's do this.'"
Knight was named one of [Forbes' 30 Under 30](https://www.forbes.com/profile/jaquel-knight/?list=30under30-music) and is the first choreographer to be included on the list.
"Forbes was a big thing that I was going after this past year, just because it solidifies me not only as a creative, but as a businessman," said Knight.
He is now hard at work on Beyoncé and Jay-Z's "On The Run II" tour, which is scheduled for the summer.
For full interview, [click here](https://cheddar.com/videos/jaquel-knight-shares-behind-the-scenes-secrets-from-beyonces-coachella-performance).
Executive Vice President and Chief Marketing Officer Kimberly Paige at TV network BET joined Cheddar News to talk about leadership, the projects she was pivotal in building, and her approach to leadership and "inviting" diverse audiences rather than "targeting" them. "if you think about when someone says, 'I'm targeting you,' you're generally in someone's kind of crosshairs, if you will," she said. "And so I use the notion of who are we inviting to participate in the brand in a meaningful way. I think it's a nuance, but it has huge implications."
Backstreet Boys member Nick Carter joined Cheddar News to talk about fatherhood and his solo work on a new crossover song called "Easy," featuring country singer Jimmie Allen. "What I love about country music is the lyrics, the melodies, the stories that are in them as well," he said. "And you know, you hear it's just pretty simple and pretty easy."
Oscar Stembridge, the youngest musician to have signed with Universal Music Sweden, has a passion for spreading awareness of climate activism as well as music. Cheddar News got an exclusive first look at the video for the new song, "Am I the Only One" and spoke with the 14-year-old singer about his young career and advocacy work. "Basically it all kind of started when, inspired from Greta Thunberg, I wrote my first kind of song called 'We March,' which is about my generation not wanting to pay the price of the older generations' inaction," he said.
The office real estate market might be in trouble, as vacancy rates in major cities remain across the country, even as COVID restrictions continue to fall away. Ryan Severino, the chief economist for real estate and investment management firm JLL, joined Cheddar's Opening Bell to discuss the latest office trends and why some may be concerning for the broader economy. "There are knock-on ramifications for a lot of the ancillary industries that support office workers," he said. "If you think about coffee shops, places that someone might go out to get lunch or a drink or dinner after work, those are obviously still feeling the brunt of people not being physically back in office spaces the way that they were before the pandemic."
More Covid booster shots for more adults, Greenpeace and crypto billionaire Chris Larsen want more eco-friendly bitcoin, and the federal mask mandate for transportation is challenged. Here is all the news you Need2Know for Wednesday, March 30, 2022.
According to tracking services, Americans get inundated with more than 130 million robocalls every day. One man decided that he had enough and started suing telemarketers. Daniel Graham joins Cheddar News to share how he won more than $100,000 in settlements.
Streaming giant Netflix has thrown its hat into the ring with some video game offerings of its own so far, but the hurdles to gaining market share in the space might be daunting despite recently acquiring its third game development studio. Kenny Rosenblatt, the president and co-founder of casual game maker Arkadium, joined Cheddar to offer his view of where things are headed for Netflix. "Microsoft entered the video game market in 1990, years ago with 'Windows Solitaire. It has taken them that long to become the player that they are today," he said. "So I like what Netflix is doing. Slow and steady wins the race."
U.S. stocks closed Tuesday's session near session highs. The Dow Jones Industrial Average rose 350 points, after rising more than 400 points at its session high. Shares were also impacted positively by optimism around peace talks in Ukraine. Nancy Prial, Co-Chief Executive Officer & Senior Portfolio Manager of Essex Investment Management, joins Cheddar News' Closing Bell to discuss.
