Left behind by studios focused on big-budget tentpoles, independent films were looking for a champion. Hanny Patel, VP of Video Marketing at AT&T Entertainment Group, joined us from the Sundance Film Festival to discuss how she's creating a new market for emerging filmmakers.
AT&T's DIRECTV created a new window for emerging filmmakers to have a voice. Patel shared how she created the DIRECTV CINEMA Exclusive Premieres program, securing the acquisition of over 65 films that premiered exclusively on DIRECTV. Patel’s goal was to help films whose budget that are less than $10 million, and add value to their customer experience by bringing them something new that they can’t get anywhere else.
Miss Universe 2021 Harnaaz Sandhu and Smile Train CEO Susie Schaefer join Cheddar News to talk about how Smile Train continues to support those with a cleft lip this International Women's Day.
On this International Women’s Day, Deb Cupp, president of Microsoft U.S., joined Cheddar News to talk about the implementation of her pillars to extend the company's culture, such as acting with care and putting the team first. "What I like about the pillars is they're very simple, so it's easy for us to think about how they show up every day in our lives," Cupp said.
The growth of the metaverse is bringing new challenges to managing safe, diverse communities. Helping Cheddar kick off Women's History Month, Tiffany Xingyu Wang, chief marketing officer for AI-powered content moderation company Spectrum Labs, joined Cheddar's Opening Bell to discuss how platforms can help create safer, more inclusive online communities in the metaverse and about her own experience as a woman in technology. "Trust is really the new digital transformation, and it should not be a siloed task solely belonging to chief security officers, to privacy officers, or the people who were given the task of trust and safety," she said. "It should be a priority for all the C suite and a whole company to rally around."
