Left behind by studios focused on big-budget tentpoles, independent films were looking for a champion. Hanny Patel, VP of Video Marketing at AT&T Entertainment Group, joined us from the Sundance Film Festival to discuss how she's creating a new market for emerging filmmakers.
AT&T's DIRECTV created a new window for emerging filmmakers to have a voice. Patel shared how she created the DIRECTV CINEMA Exclusive Premieres program, securing the acquisition of over 65 films that premiered exclusively on DIRECTV. Patel’s goal was to help films whose budget that are less than $10 million, and add value to their customer experience by bringing them something new that they can’t get anywhere else.
Alzheimer’s mainly affects the elderly, who are eligible for Medicare, but people under 65 — even, rarely, as young as their 30s — also can get diagnosed. They are more likely to have commercial coverage.
The Margot Robbie-led and produced film from Warner Bros. surpassed $500 million in North America overall, a week after it crossed the $1 billion mark globally — a record for a female director.
FTX founder Sam Bankman-Fried was sent to jail Friday to await trial after a bail hearing for the fallen cryptocurrency wiz left a judge convinced that he had repeatedly tried to influence witnesses against him.
