*By Alisha Haridasani*
Apple plans to introduce software that will reportedly help habitual iPhone users spend less time glued to their smartphones, a shift away from the company’s efforts to keep people more reliant on its hardware.
The company is expected to unveil its Digital Health initiative at the annual Worldwide Developers Conference next week in San Jose, [Bloomberg reported](https://www.bloomberg.com/news/articles/2018-05-31/apple-to-tout-digital-health-ar-features-at-software-conference). The tools, bundled with the new iOS mobile operating system, help monitor how much time people spend on their phones.
The Digital Health tools are likely a response to concerns raised by two of the company's shareholders in January about the possibly addictive nature of some smartphone apps, particularly among children. “We believe there is a clear need for Apple to offer parents more choices and tools to help them ensure that young consumers are using their products in an optimal manner,” the shareholders said in an [open letter](https://thinkdifferentlyaboutkids.com/).
Apple’s decision to encourage people to put down the company’s most popular product may seem counterintuitive, but it may also point towards a future business strategy for Apple that is more reliant on its services business, which includes Apple Music and iCloud.
The iPhone accounted for more than 60 percent of Apple's revenue in [Q2](https://www.apple.com/newsroom/pdfs/Q2_FY18_Data_Summary.pdf), but growth in sales have slowed in the past few years. Apple’s services, however, are starting to generate more revenue, surpassing revenue from iPads, Macs, and other accessories, such as Apple Watch and Apple TV.
Apple has tried to boost subscriptions for its Music service and has invested in producing original content, as competition with Spotify and Netflix heats up.
Between Bells EP Conor White recaps some of the biggest stories of the week, and teaches Baker Machado and Azia Celestino a thing or two at the same time. It's This Week in Trivia!
Chad Anderson, Managing Partner at Space Capital, explains how satellites are helping provide new information on climate change, while also discussing the latest on the space investment front and SpaceX's delayed mission.
The saga surrounding Elon Musk's bid to buy Twitter has made its way to Washington, DC. A group of 18 House Republicans are calling on the social media platform's board to preserve all records and documents related to the company's response to the offer from the Tesla CEO. Caleb Silver, editor in chief of Investopedia, joined Closing Bell to discuss. "This is a long term play, but it's just a shot across the bow by congressional Republicans, who probably will end up taking the House, that they're going to be tough on Big Tech and they're going use Musk's bid for twitter to take it private, so that he can get the platform to be open source and remove its censorship."
Removing carbon from our atmosphere has become a goal for scientists and entrepreneurs around the world, and while many have begun to develop promising technology solutions, a few big names in tech, including Stripe, Alphabet, Shopify, Meta and McKinsey, are committing nearly $1 billion dollars to fund carbon removal technology through 2030 through a new initiative called Frontier, an advanced market commitment to incentive following through on development. Hannah Bebbington, the head of strategy for Frontier, joined Cheddar News to discuss. "What Frontier aims to do is help get this market on track by sending that strong demand signal such that we can scale up capacity really significantly in the next couple of years," she said.
Jonah Goldman, the managing director at Bill Gates-founded Breakthrough Energy, joined Cheddar News to talk about the promising growth in the climate change-conscious investments the organization has made over the years. ”I mean when we're looking at some of the hard to abate technologies and cement and steel and aviation fuel, all of those have promising pathways that weren't there again just a few years ago," he said. "We invest across all of the technology areas that are driving emissions, greenhouse gas emissions and there really are exciting products and technologies coming out in almost every one of those sectors.”
Cheddar's J.D. Durkin caught up with the head of NASA Bill Nelson, a former senator, who feels one thing that seems less rancorous on Capitol Hill these days is the work of the space agency.
As the newly formed Amazon Labor Union gets ready to come to terms with the e-commerce giant, the issue of workplace safety and pace-of-work issues remains contentious and complex. Cheddar's Alex Vuocolo reports.
As musical numbers keep springing up on TikTok Cheddar's Michelle Castillo talks to the cast and crew behind "For You, Paige," the platform's first-ever commissioned musical play.
Catching you up on what you need to know on April 22, 2022, with updates on a new Ukraine aid package, a new missile test by Russia, DOJ announcement of $150 Million in COVID-related fraud, the Florida senate supports Gov. DeSantis in stripping Disney of its special tax district, and more.
