*By Alisha Haridasani*
Apple plans to introduce software that will reportedly help habitual iPhone users spend less time glued to their smartphones, a shift away from the company’s efforts to keep people more reliant on its hardware.
The company is expected to unveil its Digital Health initiative at the annual Worldwide Developers Conference next week in San Jose, [Bloomberg reported](https://www.bloomberg.com/news/articles/2018-05-31/apple-to-tout-digital-health-ar-features-at-software-conference). The tools, bundled with the new iOS mobile operating system, help monitor how much time people spend on their phones.
The Digital Health tools are likely a response to concerns raised by two of the company's shareholders in January about the possibly addictive nature of some smartphone apps, particularly among children. “We believe there is a clear need for Apple to offer parents more choices and tools to help them ensure that young consumers are using their products in an optimal manner,” the shareholders said in an [open letter](https://thinkdifferentlyaboutkids.com/).
Apple’s decision to encourage people to put down the company’s most popular product may seem counterintuitive, but it may also point towards a future business strategy for Apple that is more reliant on its services business, which includes Apple Music and iCloud.
The iPhone accounted for more than 60 percent of Apple's revenue in [Q2](https://www.apple.com/newsroom/pdfs/Q2_FY18_Data_Summary.pdf), but growth in sales have slowed in the past few years. Apple’s services, however, are starting to generate more revenue, surpassing revenue from iPads, Macs, and other accessories, such as Apple Watch and Apple TV.
Apple has tried to boost subscriptions for its Music service and has invested in producing original content, as competition with Spotify and Netflix heats up.
Procter & Gamble says that innovation is what it's always done best, and the company plans to showcase this with its latest products at the 2022 Consumer Electronics Show, the world's most influential technology event. The company continues to grow with the needs, and values of its customer base, which is increasingly spending more on sustainable consumer goods. To share its latest sustainability efforts, P&G is unveiling a new "Life Lab" at CES. For more on this exhibit, Marc Pritchard, Chief Brand Officer at P&G, joins Cheddar News.
In the fight against climate change, much of the conversation revolves around reducing greenhouse gases like carbon dioxide or methane - and attempting to raise oxygen levels. But there's another gas - hydrogen - that could play a big role in the fight for the climate. Marco Alvera, CEO of Italian energy infrastructure company Snam and author of the book, 'The Hydrogen Revolution,' joined Cheddar Climate to explain the role hydrogen plays in helping achieve a net-zero future.
Vietnam's first global automaker is coming to the United States. VinFast unveiled the company's full EV lineup of five models at CES 2022. A reservation program for its first two electric vehicles, the VF 326 and the VF e35, officially opened on Wednesday, with the company set to announce the vehicle's retail prices in the U.S. and Vietnamese markets. VinFast is also one of the world's first automakers to apply blockchain technologies to the process of certifying reservations, payments, and eventually vehicle ownership. VinFast CEO Le Thi Thu Thuy joined Cheddar News' Closing Bell to discuss.
AT&T and Verizon have agreed to delay activating their 5G services for two weeks after Airlines for America, a lobbying group that represents American, Delta, and other airlines, filed a petition last week with the FCC to stop the deployment of 5G in the U.S. over concerns that the network can interfere with certain systems on airplanes. President Biden spoke out about it, saying it would avoid further delays and cancellations of flights. Light Reading 5G and Mobile Strategies Director Mike Dano joined Cheddar News' Closing Bell to discuss.
Liz Mann, EY Americas Cybersecurity Consulting Leader, joins Cheddar News to discuss the state of cybersecurity in 2022, ways to implement preventative cybersecurity practices, and what the next generation of authentication looks like.
