Original Mac Marketer: Apple Moving From Missionary to Mechanic Company

Steve Jobs changed the world when he introduced the original iPhone. 10 years later, the new iPhone X finds itself at the top of the list of the most coveted gadgets. Andy Cunningham, author of "Get to Aha!" and a marketing expert behind the launch of the original Mac, was with us to discuss the evolution of Apple since the end of the Steve Jobs era. Cunningham argues that the iPhone X is more than just the holiday season's most-desired device. She explains that it reveals the evolving corporate DNA at Apple. She worked with Apple during the Steve Jobs era, and believes that the company has changed since Tim Cook took over. Instead of focusing on changing the world, Apple has now shifted its efforts to accomplishing incremental improvements on products, Cunningham said.

More In Business

Bill to Ban TikTok Passed in the House. Here's What to Know

TikTok once again finds itself in a precarious position as lawmakers in Washington move forward with a bill that could lead to a nationwide ban on the platform.

Will Taylor Swift Release a Surprise New Song?

Bryan West, Gannett’s Taylor Swift reporter, recaps the many, many, theories and Easter eggs Swifties are debating as her ‘Eras Tour’ film comes to Disney+.

Why Project Liberty Wants to Fix the Internet

‘Our Biggest Fight’ author and Project Liberty founder Frank McCourt, Jr. explains his problem with the internet – and why this Tiktok bill is just a starting point.

The Broader Market Has ‘Tremendous Opportunity’

Chris McMahon discusses the Fed’s expected rate cuts, the housing market, and why he’s looking at regional bank stocks.

US Inflation Up Again, Although We Probably Don't Have to Tell You That

Consumer prices in the United States picked up last month, a sign that inflation remains a persistent challenge for the Federal Reserve and for President Biden.

The Happiest Place on Earth is Expanding!

Disney is seeking approval from local officials to expand its California theme park offerings over the next four decades.

Salesforce Introduces New A.I. 'Copilot'

Jayesh Govindarajan, head of A.I. at Salesforce, explains the company's new Einstein copilot, plus other ways it is investing in artificial intelligence.

U.S. Department of Defense Requests Budget of $849.8 Billion

The Pentagon is requesting $849.8 billion from the federal government for the next fiscal year.

Altro Wants to Expand Access to Credit

Altro founder and CEO Michael Broughton shares how his company is bringing both expanded credit access and financial wellness to underserved consumers, plus netting early investments from Tinashe, Quavo, and Jay Z’s Marcy Ventures.

Portillo’s Prefers Consistent Value Over Dynamic Pricing

Portillo’s CEO Michael Osanloo discusses the company’s decades of profitability, opening restaurants in new markets, and why it doesn’t need trends like dynamic pricing.

Load More