*By: Madison Alworth*
AMC Theaters rolled out its MoviePass competitor Tuesday, dealing another blow to a company that's been hemorrhaging money and trying one strategy after another to stay afloat.
"MoviePass's business model is fundamentally an unprofitable one," said Rob Marvin, associate features editor of PCMag.com, in an interview with Cheddar last week. "They are subsidizing movie tickets for millions of people."
[The company, owned by data firm Helios & Matheson, charges customers $10 a month and allows them to see, essentially, a movie a day.](https://cheddar.com/videos/amcs-latest-blow-to-moviepass-goes-live) AMC's Stubs A-List, by contrast, charges twice as much per month and lets users see up to 3 movies a week. MoviePass's model has been criticized as unsustainable and the business lost $150 million last year.
To reverse those fortunes, the service has made various changes. Earlier this year it faced backlash for seeming to end its unlimited movie offer and last week announced that it will introduce a kind of surge pricing, charging users more to see popular movies at high-demand times.
In an attempt to sweeten the bad news, MoviePass said members will be able to "Bring-A-Guest" and buy one extra ticket directly on the MoviePass app. And members will be able to see IMAX and 3D movies for an additional fee.
The struggles highlight the fear among many users that MoviePass's offer may be too good to be true.
"As a MoviePass user myself, it's been great," Marvin said. "I hope I'm wrong, but I don't think this is going to last forever. We're just riding this out for as long as we can go."
For the full segment, [click here.](https://cheddar.com/videos/moviepass-will-cost-you-more)
Haley Taylor Schlitz graduated from her Texas homeschooling high school program at just 13 years old. At age 19, she became the youngest black woman ever to graduate from law school. Schlitz joins Cheddar News to share how she did it all.
As AAPI Heritage Month comes to a close, Azia Celestino caught up with the stars at Gold House’s inaugural gala. Attendees shared their hopes for Asian and Pacific Islander representation beyond May.
With the baby formula in the United States surging to an out-of-stock rate of 70 percent, the FDA has given Abbott permission to reopen its Michigan plant amid the crisis and authorized foreign imports. Professor Peter Pitts, a former FDA associate commissioner and current president of the Center for Medicine in the Public Interest, joined Cheddar News to discuss the ongoing shortage and its wide impact. “As difficult as things is in urban areas, they’re even worse in small communities and tribal areas where parents can't just go to the next store on the corner," he said. Pitts also noted that the Abbott factory was a "disaster" prior to its shutdown and that it would have been "regulatory malpractice" to have left it open.
Modeled after traditional Taiwanese night markets that founder John Wang experienced growing up, the market showcases the borough it calls home and the diversity Queens is known for.
New real estate data shows that mortgage applications are slipping but home listings are increasing 9 percent from a week ago. It comes as sellers worry they might miss out on the hot housing market before it's too late. Skylar Olsen, Senior Director, Principal Economist, at Tomo joined Cheddar's Opening Bell to discuss.
Gas prices are at record highs just as many Americans are getting ready to hit the road for memorial day weekend. The average price for a gallon of gas is now $4.59, with all 50 states above $4 per gallon. Dan Eberhart, CEO of Canary, has tips on how to save money and ease some of the pain at the pump.
While many Americans of South Asian descent hold prominent positions in America, they are rarely seen in mainstream media. Simi Shah tells Cheddar News that’s why she decided to start her own podcast featuring prominent South Asian Americans highlighting their professional journey.
Sad new details emerge after this week's school shooting in Uvalde, Texas and former President Trump and two of his children have been told to testify. Here is everything you Need2Know for Friday, May 27, 2022.
