SAP and Badgley Mischka debuted a first-of-its-kind app, the Badgley Mischka Runway mobile app by SAP, that integrates technology into the designers' Fall 2018 Collection. Alicia Tillman, Global Chief Marketing Officer at SAP, was with us to explain the impact of the innovation for the business of fashion.
The app allows audience members to interact with designer collections in real time as it debuts down the runway. Data will then be aggregated to provide key analytics that the designers can utilize to inform design and production decisions. Tillman makes note that fashion is a $1.7 billion industry, highlighting why it's so important to innovate in the industry.
It's not just fashion. SAP services 25 industries. The company also works with the NBA and the NHL. She explains how integrating real-time analytics can impact all industries. In fashion, it will help designers manage inventory, she adds.
Elon Musk’s X unveiled a feature that lets users see where an account is based. Online sleuths and experts quickly found that many popular accounts, often posting in support of the U.S. MAGA movement with thousands or hundreds of thousands of followers, are based outside the U.S. This raises concerns about foreign influence in U.S. politics.
The Enhanced Games is going public in two ways — with a new listing on the Nadsaq stock exchange and also by offering a direct-to-consumer business focused on performance products.
Real estate software company RealPage has agreed to stop sharing nonpublic information between landlords as part of a settlement with the Department of Justice.
2025’s top Black Friday tech deals from smart speakers to wearables. Tom’s Guide editor Kate Kozuch shares expert picks and tips for smart holiday shopping.
Computer chipmaker Nvidia is poised to release a quarterly earnings report that is expected to either deepen a recent downturn in the stock market or prompt an ebullient sigh of relief among investors increasingly worried the world’s most valuable company is perched upon an artificial intelligence bubble about to burst.
