Kendall Tichner, founder and CEO of Wild Captives Archery Range in Brooklyn, NY, joined Cheddar News to discuss how she got started after going viral with her skills during the pandemic and how it led her to open her archery range where she wants to cater to more women and LGBTQ+ communities.
Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.