Put a Fork in It, Blue Apron May Already Be Done

August 10, 2017

Blue Apron reported earnings for the first time since going public in June, and it's cooking up some losses. Zoe Henry, reporter at Inc. Magazine, explains why investors should be worried about its 9% decline in customers from the last quarter. Plus, she reacts to the report that Blue Apron spends $400 per customer to retain them.