WHERE TO WATCH
Don't Call "Unicorn Sleep" a Bed-in-a-Box
October 13, 2017
Updated 4mo ago
The mattress seller joins a crowded scene, but Unicorn Sleep's co-founder Chris Syed says his company product is a step up from competitors like Casper. His company offers more than just the mattress.
Facebook’s Blockchain Group Is on a Hiring Spree to Reinvent Money
Oct 12, 2017
Mattress Firm Does Bed-in-a-Box Differently
Tulo offers three levels of firmness. Sunni Goodman, SVP of Communications, says that kind of selection puts the company ahead of direct-to-consumer competitors. She says having physical stores also helps.
Aug 31, 2017
"Snuz" Wants to Reinvent the Sleep Experience
Philip Shen, CEO of Sleep Choices and creator of the "Snuz" mattress, says he can compete with Casper. Shen talks about why his new direct-to-consumer, seven-zone mattress is different from the rest.
Oct 31, 2018
Casper CMO Jeff Brooks Explains Why Brick and Mortar Isn't Dead
Sleep company Casper recently announced that it plans to open 200 stores by 2021 despite market concern that brick-and-mortar retail is dying. Casper CMO Jeff Brooks joins Cheddar at the Video Everywhere Summit to discuss why he believes we are in the middle of a "retail revival."