Marketers use a linguistic science called ‘Sound Symbolism’ to aid in naming brands and products. The science focuses on the sounds of words and how they can affect how people perceive a word. Join Cheddar as we examine just how brand names come to be formed and if a brand by any other name is just as lucrative.
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New York Gov. Andrew Cuomo said Thursday that a state survey of about 3,000 people found that 13.9% had antibodies suggesting they had been exposed to the virus.
A new survey finds Americans remain overwhelmingly in favor of stay-at-home orders and other efforts to slow the spread of the coronavirus. A majority say it won’t be safe to lift such restrictions anytime soon. T
Will Shafroth, president and CEO of the National Park Foundation, told Cheddar Wednesday that the changes in the environment have allowed him to see more wildlife than he has ever seen before.
This Earth Day, you may be wondering how to help the environment, even as you prioritize health and safety by staying at home and observing social distancing. Here are five things you can do to help the planet without leaving your neighborhood (and one that requires a little more of a drive).
New York Gov. Andrew Cuomo said he had a “functional and effective” Oval Office meeting on Tuesday with President Donald Trump in which he pressed for more federal help as states try to increase testing for the coronavirus.
Over the past 50 years the global population has nearly doubled. Because of this, the relationship between humans and nature has had to change dramatically. Earth Decoded explores the surprising effects of our modernizing world on the planet we call home.
Peter Maurer, president of the International Committee of the Red Cross (ICRC), told Cheddar Monday that the countries that drew the most concerns could take this opportunity to build better health systems going forward.
New York City won’t allow public events in June, including three of the city’s major annual celebrations: the National Puerto Rican Day Parade, the Celebrate Israel parade, and the Pride parade on its 50th anniversary.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
NASA and SpaceX have chosen May 27 for resuming astronaut launches from the U.S. after nine years. NASA Administrator Jim Bridenstine announced the launch date Friday.
