Under Armour delivered autographed Curry 4 sneakers by drone to fans over the weekend. StockX CEO Josh Luber explains how this promotion is resonating with fans, and how the sneaker retailer is performing.
"The shoes are dropping from the sky, how cool is that," says Luber. "I love that Under Armour is being the innovator here and doing something different." Last week Stifel Nicolaus upgraded Under Armour, raising the price target from $11 to $17. Shares of the retailer have since been on the rise. Luber says if Under Armour can succeed in snagging a piece of the market in the basketball sector from Nike or Adidas it could really help the retailer.
Luber also shares his picks for the hottest sneakers on the resale market. This week those include Yeezy Boost 350 V2 Blue Tint, and Jordan 11 "Win Like 96."
New data from the National Association of Home Builders shows that falling mortgage rates have improved homebuilder confidence and increased demand to buy homes.
About nine million people with student loans missed their first payment after the recent pandemic pause, according to data.
Spending this holiday season is set to significantly rise, according to an economic survey from CNBC.
Google settled an antitrust lawsuit, Tesla is reportedly raising pay, a group is suing Utah over its social media policies for kids and the founder of Nikola was sentenced to prison.
The White House is lending its support to an auto industry effort to standardize Tesla’s electric vehicle charging plugs for all EVs in the United States.
Some of America’s biggest retailers are working to increase their shipping speeds to please shoppers expecting faster and faster deliveries.
A group representing several big tech companies is suing Utah over state laws about children's social media use.
Google has agreed to pay $700 million to settle an anti-trust settlement.
Stocks were up after the closing bell as Wall Street continued to pin their hopes on rate cuts after last week's comments from the Fed.
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