*By Christian Smith* Serial entrepreneur Miki Agrawal wants America to give up toilet paper in favor of a bracing splash of water. Her latest venture, Tushy, is attempting to put a bidet in every home. Americans use almost 8 million tons of toilet paper a year, according to the Natural Resources Defense Council, and Agrawal said many people don't realize the environmental problems that causes. It's one of the reasons she founded Tushy. "For the next generation, it's really a major problem that we keep doing something that not only is not great for our health and hygiene, but really, really affects our planet," Agrawal said Tuesday in an interview with Cheddar. Tushy is Agrawal's second venture to address issues below the waist. She's best known as the co-founder of period panty company THINX. Agrawal stepped down as CEO and left the company after a former employee accused her of sexual harassment. Agrawal said that experience made her more aware of the role hiring plays in the success of a company and its culture. "I think team dynamics are really, really important," Agrawal said. "I was really careful in the hiring process making sure that we have a diverse and sort of deep, talented team." Tushy staged a "poop-up" shop in New York's Soho neighborhood this week to show people how to use a bidet the right way. The company currently sells two models on [its website](https://hellotushy.com/pages/shop): The original $69 model and an upgraded "spa" version with a seat-warmer for $84. They come in white, black, blue, and pink. For the full interview, [click here](https://cheddar.com/videos/tushy-wants-to-bring-bidets-into-the-mainstream).

Share:
More In Business
Sex is a big market for the AI industry. ChatGPT won’t be the first to try to profit from it
OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens. OpenAI isn't the first to explore sexualized AI, but previous attempts have faced legal and societal challenges. Altman believes OpenAI isn't the "moral police" and wants to differentiate content similar to how Hollywood differentiates R-rated movies. This move could help OpenAI, which is losing money, turn a profit. However, experts express concerns about the impact on real-world relationships and the potential for misuse.
Load More