"Experience" is the word of the year for marketers. Interacting with customers in new ways will be the key to growth in the new year. With so many options on the market at similar price points, companies have to think beyond the transaction.
Another key point marketers need to focus on in 2018 will be empathy. Customers want to feel that they are making the world better through their purchases.
On a more tech-focused note, embrace augmented intelligence. Use data in new ways to reach new customers.
Archer Aviation CEO Adam Goldstein talks about the advancements in electric air taxis and how his company is changing the future of air transportation. Watch!
Ben Soffer, aka @boywithnojob, discusses his journey from social media influencer to entrepreneur and why he wanted to enter the competitive drink space. Watch!
StockstoTrade.com Technical Trainer, Tim Bohen, discusses why he thinks Trump is doing what he is doing and how it will affect the market going forward.
Jacob Sonenshine, Stock Pick Writer at Barron's, unpacks the current state of the markets, Trump's tariffs and if more volatility is on the way. Watch!