St. Louis-based clothing brand Summersalt just raised $17.3 million in Series B funding and its founder and CEO said the company's goal is to "provide joy in all of our products."
The company, which launched in 2017 with a line of direct-to-consumer swimwear, uses recycled materials in its popular $95 swimsuits.
"We would never say never [about partnering with a company like Walmart or Amazon] but really the roadmap moving forward is to speak directly to our consumers, cut out the middle-man, and offer a better product for a better price," CEO Lori Coulter told Cheddar. Coulter, a former design professor and swimwear designer, founded Summersalt with marketing and brand consultant Reshma Chattaram Chamberlin.
Summersalt's second round of funding was led by Utah-based venture capital firm Mercato Partners. It last raised $8 million in April in a Series A round and is backed by firms including Founders Fund and Lewis and Clark Ventures.
"We're super excited about the funding," Coulter said. "The main thing we're doing is to continue to deliver on our promise to provide joy in all of our products, to infuse joy in all of our products that we're expanding to."
Since its launch with swimwear, Summersalt has expanded to travel-wear and sleepwear. Chattaram Chamberlin said in a press release "from the moment we launched Summersalt our goal was to own every corner of our customer's suitcase and with this latest round of funding we are one step closer to this."
Just days before the 49ers and Chiefs play in Las Vegas, Joe Pompliano, Investor at Pomp Investments and author of the Huddle Up Newsletter, discusses why he thinks this could be the most-watched Super Bowl in history.
Chris Versace of Tematica Research LLC shares his thoughts on Jerome Powell's latest comments, the timing of those crucial rate cuts, and what semiconductor stocks he's watching closely.
We battle an onslaught of advertising every time we scroll through social media. Deinfluencers propose a less pricey, more honest approach to how we shop online. Could they convince us to spend less?
Scott Gutz, CEO of Monster.com breaks down the company’s Work Watch Report for 2024, including what’s motivating workers to look for new positions and why they should see A.I. as an opportunity.
Tom Graff, Chief Investment Officer, Facet, discusses what the latest jobs report says about this ‘pretty good’ labor market and why the market should worry less about the Fed’s next decision.
Universal Music Group, which represents artists including Taylor Swift, Drake, and Ariana Grande, has removed its music from TikTok and accused the app of bullying and intimidation.
