Shutterstock Developed an Algorithm Google Can't Break
After working on a project with Google, Shutterstock knew that the tech giant would release an algorithm that could wipe the company’s watermark from its stock images, a move that would have opened the door for the general public to do the same and claim copyrighted pictures as their own.
So what do you do when Google can crack your formula for success? You create a stronger one, Shutterstock CEO, Jon Oringer, told Cheddar.
“We made sure that before that paper came out we got ahead of it,” Oringer said. “We developed an even stronger watermark,” adding that this challenge pushed Shutterstock to step up its security game.
But Shutterstock is no stranger to leveling up its business strategies. The company, with a $1.29 billion market cap, recently acquired Canada-based Flashstock Technology for $50 million.
“We are always reinventing ourselves,” Oringer said in the recent interview, saying Shutterstock now has two offices in Canada after its acquisitions.
The executive stated that investing in Flashstock or Shutterstock Custom, as the new division is called, is “super important” for the future of the company, explaining that this investment was an effort to offer clients the ability to access on-brand custom shots.
“Brands have always come to us and said, ‘We like that image, but how do we get our brand in that image,’” he said.
As for creating a brighter future for a company, Oringer shared his top advice for fellow entrepreneurs: be able to play every role before you hand it over to someone else.
“If you start with that culture, if you start with that mindset, that really makes it so that you can scale well into the future,” he told Cheddar.
Truist's Mike Skordeles unpacks earnings trends, market correction, labor force dynamics, and what a possible December rate cut could mean for all of us.
Holiday shopping heats up as big-box earnings reveal how Walmart, Target & Home Depot are navigating consumer pressure, strategy shifts and trends shaping 2025.
The Campbell’s Co. said Tuesday it has placed one of its executives on leave while it investigates claims that he made racist comments and mocked the company’s products and customers in an audio recording.
Elon Musk’s X unveiled a feature that lets users see where an account is based. Online sleuths and experts quickly found that many popular accounts, often posting in support of the U.S. MAGA movement with thousands or hundreds of thousands of followers, are based outside the U.S. This raises concerns about foreign influence in U.S. politics.
The Enhanced Games is going public in two ways — with a new listing on the Nadsaq stock exchange and also by offering a direct-to-consumer business focused on performance products.
Real estate software company RealPage has agreed to stop sharing nonpublic information between landlords as part of a settlement with the Department of Justice.
Thanksgiving travel is set to smash records as millions fly, drive, and ride despite FAA disruptions and economic uncertainty. Here’s what you need to know.
