*By Conor White* One of Netflix's most beloved features may also be a reason the service is losing viewers, at least in the short term. That's according to Alan Wolk, co-founder at media research firm TV{R}ev. In an interview Tuesday on Cheddar, Wolk pointed to FOMO ー or in Netflix's case, the lack thereof ー for subscribers. "If all your friends are watching 'Westworld', then you might think, 'Hey, I want to watch this too, even if this other show on Netflix might be slightly better targeted to me,'" he said. Netflix is [expected to spend](https://www.indiewire.com/2018/07/netflix-original-content-spending-13-billion-1201981599/) as much as $13 billion in 2018 on original content ー some of that could go towards the next "Stranger Things" or "The Crown", but much will likely create super-niche offerings that don't attract broad audiences. And unlike broadcast or cable, all of Netflix's content ー whether it has a broad appeal or not ー is available to stream at any time, so there isn't necessarily a sense of urgency for viewers to watch right away. That might be part of the reason the company added 600,000 fewer subscribers in its latest quarter than analysts were expecting. Shares [dropped](https://www.barrons.com/articles/netflix-earnings-stock-tanks-on-weak-subscriber-adds-1531772206) roughly 14 percent after the company reported its second quarter results. It also faces stiff competition from the likes of Amazon, Hulu, and [maybe Walmart](https://cheddar.com/videos/walmart-gets-serious-about-streaming) in the coming years. Wolk said the spend-on-original-content strategy is a risky one. "It's a big ask for people to invest in a brand new show," he said. For full interview [click here](https://cheddar.com/videos/dc-enters-streaming-fray).

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Apple posts stronger-than-expected Q2 results
Apple CEO Tim Cook said Thursday that the majority of iPhones sold in the U.S. in the current fiscal quarter will be sourced from India, while iPads and other devices will come from Vietnam as the company works to avoid the impact of President Trump’s tariffs on its business. Apple’s earnings for the first three months of the year topped Wall Street’s expectations thanks to high demand for its iPhones, and the company said tariffs had a limited effect on the fiscal second quarter’s results. Cook added that for the current quarter, assuming things don’t change, Apple expects to see $900 million added to its costs as a result of the tariffs.
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