For many, playing with Lego bricks was just a fun childhood hobby. But for some, it became a way of life. And an even luckier few were able to gain TV fame doing what they love.
Amy Corbett, senior design manager at The LEGO Group, has become one of the faces of Fox’s new reality competition show Lego Masters.
Each week teams face off in complex challenges that test their building abilities. Winners head home with more than just bragging rights -- they can win cash prizes, the Lego trophy and the grand title of Lego Masters.
“I think with every week we have a different challenge. We want to push our builders to the limit to see who really is the best,” Corbett told Cheddar.
LEGO Group was founded in 1932 and has managed to stay relevant in a technology-savvy toy world. Corbett says one reason is because the company is constantly trying to take a fresh look at how people are playing. “We always try to re-invent. Look what’s happening in the world, what kids are interested in, and re-invent the play experience around the bricks. That keeps it fresh.”
The company does offer some product lines with augmented realities that combine physical and digital play, however the design manager says there is still a need for non-technology based toys. “We also see that the more technology there is, the more parents want their kids to step away from technology and have less screen time,” she said.
Corbett, who played with LEGOs as a kid with her brother, says the company’s new products connect with her more. “Definitely some of the products we have now, I feel like resonate with me much more and I would have loved to have them as a child.”
The basic concept is timeless, though, she said.
“The thing that makes it really magic is that they all fit together and we can almost re-imagine it in the way we put the bricks together,” Corbett said.
U.S. sports betting is booming as NFL and college football fuel massive activity. BetMGM CEO Adam Greenblatt breaks down trends, growth, and what’s next.
President Donald Trump says a deal struck by Netflix last week to buy Warner Bros. Discovery “could be a problem” because of the size of the combined market share. The Republican president says he will be involved in the decision about whether federal regulators should approve the deal. Trump commented Sunday when he was asked about the deal as he walked the red carpet at the Kennedy Center Honors. The $72 billion deal would bring together two of the biggest players in television and film and potentially reshape the entertainment industry.
Disney's changes to a program for disabled visitors are facing challenges in federal court and through a shareholder proposal. The Disability Access Service program, which allows disabled visitors to skip long lines, was overhauled last year. Disney now mostly limits the program to those with developmental disabilities like autism who have difficulty waiting in lines. The changes have sparked criticism from some disability advocates. A shareholder proposal submitted by disability advocates calls for an independent review of Disney's disability policies. Disney plans to block this proposal, claiming it's misleading. It's the latest struggle by Disney to accommodate disabled visitors while stopping past abuses by some theme park guests.
With a merger this big, creators, studios, and theaters all face uncertain futures. Here’s what experts are worried about and what good could come from it.
With disengagement rising and hybrid work shifting, 'Everybody Matters' author Bob Chapman explains why treating people well could define the future of work.
We sat down with Ali Furman, U.S. Consumer Markets Industry Leader at consulting firm PwC to ask what trends she garnered from the initial data this year.
Seth Schachner breaks down Zootopia 2’s record-smashing debut, holiday box office trends, early 2026 Oscar contenders, and what’s next for Netflix and WBD.
