It's Kylie Jenner vs Rihanna in a battle of the makeup brands. Kylie Cosmetics reportedly generated a whopping $420 million in sales within its first 18 months. But when Rihanna's Fenty Beauty line launched in September, with 40 shades of foundation, consumers applauded Ri-Ri's efforts at diversity. Now, Jenner is launching 30 shades of foundation, and some fans are calling her out for copying. Allison Collins, Beauty Financial Editor at Women's Wear Daily, joins us to discuss. Collins breaks down the main differences between the two brands' marketing plans. She also explains how more diversity in the industry--no matter where it comes from--is always good for the consumer.

Share:
More In Business
What to Expect From Tesla’s Earnings Report
Al Root, senior writer at Barron’s, breaks down everything expected from Tesla’s earnings report, from Elon Musk’s demands from the board to why the market has been looking for affordable EV options.
U.S. Economy Seems Headed for a Soft Landing
Tony Drake, CFP at Drake and Associates, LLC shares thoughts on whether the record gains in technology will broaden to other sectors, the risks of the Fed keeping interest rates higher for too long, and the health of the U.S. consumer.
Load More