How Kidbox is Redefining the Retail Experience for Kids
Children's clothing is known for having a short shelf life. But Kidbox, a sort of "Stitch Fix for Kids", says it's got a solution.
CEO Miki Berardelli says her company allows parents to purchase up to 5 boxes a year, curating each delivery for the appropriate season or occasion.
Berardelli says that not only does the company cater to the specific needs of kids, but buying a Kidbox also serves as a good cause. The company donates outfits for children in need with every purchase made.
Berardelli, who's also the chief marketing officer at the National Retail Federation and was previously the CMO of Tory Burch, discussed the state of retail and the consumer's transition from in-person to online shopping.
While she believes brick-and-mortar retail stores will always be important, stores need to focus on making shopping more experiential in order to lure in customers.
Kidbox provides that new experience, Berardelli says. The company uses "every front door of every household as the new face of retail."
Federal Reserve officials signaled that they still expect to cut their key interest rate three times in 2024 despite signs that inflation was surprisingly high at the start of the year.
Brad Bernstein, managing director at UBS Private Wealth Management breaks down the state of the U.S. economy and what to expect from Fed policy from the rest of the year.
SpaceX Investor Chad Anderson discusses Starship's latest test flight, what's next, and why he thinks Elon Musk's leadership sent the company in the right direction.
Dilip Rao, CEO of Sharebite, explains how his startup wants to normalize companies feeding their workers, the role of the private sector in public concerns, and more.
