From another season with NBA King LeBron James to the return of gymnastics royalty, here's what's happening in entertainment.
The King's Return
The 2023 ESPY Awards went down in Los Angeles last night and, as expected, it was a star-studded affair that paid tribute to the U.S. Women's National Soccer Team, honored Damar Hamlin and the Buffalo Bills medical crew that saved his life, and included a major announcement from LeBron James.
After receiving the award for Best Record-Breaking Performance, honoring the NBA star's rise to all-time leading scorer, he confirmed that he will be returning to the floor for his 21st season.
"I love this game. I love the game of basketball," he said. "I don't care how many more points I score or what I can or cannot do on the floor. The real question for me is 'Can I play without cheating this game?' The day I can't give the game everything on the floor is the day I'll be done. Lucky for you guys, that day is not today."
James confirmed that he has "a lot left" in the tank so we should expect to see him playing for years to come.
Fresh off of her first U.S national title win in the 100 meter final last weekend, Sha'Carri Richardson questioned why she was not invited to this year's ESPY Awards.
"The ESPYS invited me when my life was in shambles as if I was a charity case. The disrespect that track & field receives in the USA alone is nasty. Half of the athletes there now could not do what we do on our WORST day," she said in a tweet.
Richardson was referring to her 2021 season, when she won the 100 meter final to advance to the Tokyo Olympics, but was later disqualified after testing positive for marijuana. In recent weeks, she has been campaigning for track and field sprinters to unionize to address low pay and called for a meeting of athletes ahead of the national competition. It is likely she sought to use the ESPYs platform to bring even more attention to her cause – particularly as she continues to dominate in the sport.
Olympic gold medal gymnast Gabby Douglas has announced she's ready to get back into competition.
Douglas' last competition was the 2016 Olympics in Rio de Janeiro. After that, she announced she was stepping back to focus on her mental health. In 2017 the world learned about the abuse many top gymnasts, including Douglas, suffered while in the care of USA Gymnastics team doctor Larry Nassar.
Former teammates Simone Biles and Suni Lee have also indicated they want to compete in Paris, so a reunion of heavy-hitters could be on the horizon.
The Super Bowl is only a few days away, and the game is currently tracking to be the most expensive one ever.
Gametime, a website and app for last-minute tickets, says the average ticket price for the NFL's championship game is $9,502.50, with the most expensive seats costing nearly $38,000. That's a far cry away from the average ticket price of the first-ever Super Bowl in 1967, which was only $12. The average ticket price increased by more than $8,000 in just the past decade. Matt Rados, Senior Operations Manager at Gametime, joins Cheddar News' Closing Bell to discuss.
Miller Lite is opening the first branded bar in the metaverse, by way of Decentraland, as a way to advertise during the Super Bowl this year without buying an expensive TV commercial slot. Sofia Colucci, global vice president of Miller Family of Brands, joined Cheddar to talk about the new marketing concept. "We have a lot of great partnerships with NFL teams throughout the year but were shut out of advertising during the Super Bowl game, so this pushes us to think creatively and also think of what feels really relevant right now," Colucci said. "There's no question that there's a lot of excitement with the metaverse, and we wanted to participate but in a way that felt right for Miller Lite."
David Tafuri, Former Obama Campaign Foreign Policy Advisor & Former State Department Official, joined Cheddar News to break down the latest geopolitical stories from Beijing, amid China's human rights abuses against Uyghur Muslims and yet another Russian doping scandal.
Americans placing bets on the Super Bowl is expected to reach a record high due to multiple states legalizing sports gambling. Hana Ostapchuk, the host of Cheddar Bets, joined Baker Machado on Between Bells to discuss the action on the Big Game.
trivago reported its last earnings of 2021 yesterday, marking the end of a rollercoaster year. The online hotel search site was forced to cut costs during the pandemic as the travel industry shut down entirely, instead pivoting its strategy to meet customer demand in other ways. Matthias Tillmann, CFO of trivago, joined Cheddar's Opening Bell to discuss the company's results and why he's optimistic about the future of the travel industry in 2022.
The Winter Olympics showcase our favorite and most picturesque winter sports: from ski jumping, to figure skating, to ice hockey. But don't forget about doubles luge, the internet's favorite Olympic sport. Join us as we explore the history of this intimate display and reveal why doubles luge is so much more than a meme.
Youth sports coaching service MOJO has partnered with Major League Baseball, named the "trusted grassroots coaching app" of the MLB. The app provides content for parents and coaches to help young players grow their skills. Ben Sherwood, founder & CEO of MOJO joined Cheddar News to talk about how his app works to improve coaching to keep players interested. "The number one reason that kids drop out of sports and all of the surveys is that sports aren't fun, and one of the big reasons that sports aren't fun is that the coach doesn't know what she or he is doing," he said. "We think there's a great coach in everyone, and we just have to have the right resources and tools and inspiration."
The U.S. women's hockey team came up short in its highly anticipated game against the Canadian women, favorites for gold, in the preliminaries of the Winter Olympics tournament. The competition now enters the medal rounds where the U.S. team still has a shot.
After a seven-year hiatus, Nissan is returning to the Super Bowl action-packed, star-studded commercial. Allyson Witherspoon, Nissan's Chief Marketing Officer, joined Cheddar's Opening Bell to discuss the concept of the ad campaign and how it gives clues into where the brand is heading next.
'Pixstory' is an integrity-based social media platform providing a space for healthy dialogue. It was designed to fight misinformation, hate speech, and other forms of toxicity. NBA champion and Pixstory brand ambassador, Dwight Howard, joins Cheddar News to discuss.