Sean “Diddy” Combs just welcomed French Vanilla to its Ciroc portfolio in a star-studded “Welcome to The Family” video. His company’s president, Dia Simms, says that the selected stars in the video are all representative of the Combs Enterprises ethos: making dreams come true.
Moroccan Rapper French Montana is the official French Vanilla campaign ambassador.
“We really wanted to assemble the curators of cultures,” she said. “From Ashanti, to Belly, to Salt Bae; DJ Khaled, French Montana, Sean Combs.”
Simms says that French Montana’s philanthropic efforts and hardwork are what encouraged Diddy to bring him on this project. Montana has been dedicated to helping communities in Uganda, ever since a YouTube video prompted him to visit the country in March. Moved by his experiences during the trip, he committed to donating $100,000. Since then, music artist The Weeknd and Diddy have also matched his efforts. As part of this commitment, some of the proceeds from French Vanilla will go towards building a school in Uganda.
“He’s somebody who’s been incredibly hard-working,” Simms said about Montana. “He’s super authentic.”
Meridith McGraw, White House Reporter at The Wall Street Journal, breaks down Trump’s $200M ballroom plan, D.C. police tensions, and the future of MAGA.
After years of being told that red wine was good for heart health, more Americans appear to be heeding warnings that even moderate alcohol consumption can be unhealthy.
Amazon is now rolling out a service where its Prime members can order their blueberries and milk at the same time as their batteries and other basic items.
Dr. Richard Besser, President & CEO of the Robert Wood Johnson Foundation and former CDC acting director, unpacks the impact of RFK's mRNA funding cuts.
Jessica Inskip, Director of Investor Research at StockBrokers.com and host of MarketMakeHer, unpacks earnings, market outlook, and what history says is next.
Laura Desmond, CEO of Smartly, explores how Big Tech giants are competing for ad dollars in a shifting digital landscape and how Smartly is here to help.
