Markus Witte, CEO of Babbel, joined Cheddar to discuss the growing popularity of learning languages through technology. He said that the desire to learn a new language has increased dramatically over the past decade and points out that people can now get their classes on-the-go. But what makes Babbel different from similar offerings to those of Rosetta Stone or DuoLingo? Witte argued that his company provides courses tailored to users' native languages. The platform's audio examples and dialogues are recorded by real native speakers, instead of automated computers, empowering users to speak correctly and confidently from day one. In that same vein, Babbel focuses on teaching its users conversational language, encouraging fluency sooner. Witte noted, unsurprisingly, that members are most eager to learn Spanish and English.

Share:
More In Business
Apple posts stronger-than-expected Q2 results
Apple CEO Tim Cook said Thursday that the majority of iPhones sold in the U.S. in the current fiscal quarter will be sourced from India, while iPads and other devices will come from Vietnam as the company works to avoid the impact of President Trump’s tariffs on its business. Apple’s earnings for the first three months of the year topped Wall Street’s expectations thanks to high demand for its iPhones, and the company said tariffs had a limited effect on the fiscal second quarter’s results. Cook added that for the current quarter, assuming things don’t change, Apple expects to see $900 million added to its costs as a result of the tariffs.
Load More