The Hooters menu is getting a makeover in 2020. The chain announced Monday that it's now offering Unreal Wings, a meat-free version of its famous chicken wings.
In deciding which meat-alternative brand to use, Carl Sweat, global chief marketing officer at Hooters of America, told Cheddar. "One taste is all it took," to choose Quorn, an alternative meat company based in the UK.
Sweat said the move comes at a perfect time of year, when everyone is focused on their health resolutions. "Obviously, the first of the year, people are thinking about how to eat a little healthier," he said, "so we thought if we could get this done in the beginning of the year, what a better time?"
In March 2017, Hooters launched Smoked Wings on its menu, which feature half the calories of its regular wings. Hooter took note of that when deciding to add a meatless wings option. "We thought this is a similar kind of phenomenon, where people are going to be wanting to maybe eat a little bit healthier." Sweat said. "So this was a great opportunity to say, whether you are a vegetarian, flexitarian, a carnivore who just wants to eat a little bit less meat, we have an option for you."
The decision to offer the new non-chicken wings wasn't solely a health consideration. Sweat also noted that millennials are interested in sustainable options, including in their diets.
While the "wings" are not the first vegetarian option to land on the Hooters menu, it's also not the last. Sweat said that Hooters is already working with Quorn to bring another non-meat product to its menu.
In a daring daylight robbery on Sunday, thieves used a basket lift to scale the Louvre’s facade, smash display cases, and steal eight priceless jewels.
The Trump administration has agreed to resume processing student debt cancellations under two key income-driven repayment plans it had previously limited.
Millions of protesters flooded cities nationwide on Saturday for “No Kings” demonstrations denouncing what they call President Donald Trump’s authoritarian turn
Cynthia Chen, CEO of Kikoff, shares how their membership app helps users build credit with zero fees, no interest, and smart tools that make every point count.
OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens. OpenAI isn't the first to explore sexualized AI, but previous attempts have faced legal and societal challenges. Altman believes OpenAI isn't the "moral police" and wants to differentiate content similar to how Hollywood differentiates R-rated movies. This move could help OpenAI, which is losing money, turn a profit. However, experts express concerns about the impact on real-world relationships and the potential for misuse.
CNN is launching a new “All Access” streaming subscription in the U.S. on October 28th, priced at $6.99 a month, or just $69.99 if you sign up for a full year.
