For the sports betting industry, 2020 was supposed to be one for the books.
The timing for the coronavirus outbreak, however, could not have been worse for the wide-eyed casinos and online sportsbooks operators expecting to capitalize on legal sports wagering expanding across the U.S.
“Timing is really bad because it happened right before March Madness, one of the signature sporting events on the calendar and that was canceled. Obviously the hiatus of NBA and NHL seasons. We should be talking about the first week of Major League Baseball season right about now.” said Joe Asher, CEO of betting site William Hill US in an interview with Cheddar. The company furloughed more than 600 workers amid fallout from the pandemic.
March Madness was expected to be a major revenue driver for sportsbooks. In 2019, Nevada set a new monthly handle record with basketball during March Madness accounting for $495 million. Without the NCAA basketball tournament and the suspension of major sporting events, Nevada’s economy will be hit especially hard, Asher added.
”It's hard to see a complete recovery in Las Vegas until you start to get into 2021, and then you can debate from there when it’s going to be,” Asher said.
While some bettors are getting their gambling fix by wagering on obscure events including eSports, Madden simulations, Russian table tennis, and sumo wrestling, the volume of betting pales in comparison to what William Hill is used to and does not help fill the revenue gap the sportsbook is experiencing.
“Historically our Nevada business last year made about $45 million in EBIT and that was funding the expansion across the country. [I was] expecting something similar to that for this year until about a month ago.”
A return by major sports leagues including the NBA and MLB would be an important first-step for the sports betting industry to regain its footing, even if fans are unable to attend.
“When sports resume I happen to think it’s most likely going to be in an empty arena. Hopefully we can salvage the NBA and NHL seasons and play in empty arenas but be able to broadcast and of course that'll allow people to bet on them,” said Asher.
Stephen Kates, Financial Analyst at Bankrate, joins to discuss the Fed’s 25-basis-point rate cut, inflation risks, and what it all means for consumers and marke
Big tech earnings take center stage as investors digest results from Alphabet, Meta, Microsoft, Amazon, and Apple, with insights from Gil Luria of D.A. Davidson
Disney content has gone dark on YouTube TV, leaving subscribers of the Google-owned live streaming platform without access to major networks like ESPN and ABC. That’s because the companies have failed to reach a new licensing deal to keep Disney channels on YouTube TV. Depending on how long it lasts, the dispute could particularly impact coverage of U.S. college football matchups over the weekend — on top of other news and entertainment disruptions that have already arrived. In the meantime, YouTube TV subscribers who want to watch Disney channels could have little choice other than turning to the company’s own platforms, which come with their own price tags.
President Donald Trump said he has decided to lower his combined tariff rates on imports of Chinese goods to 47% after talks with Chinese leader Xi Jinping on curbing fentanyl trafficking.
Universal Music Group and AI platform Udio have settled a copyright lawsuit and will collaborate on a new music creation and streaming platform. The companies announced on Wednesday that they reached a compensatory legal settlement and new licensing agreements. These agreements aim to provide more revenue opportunities for Universal's artists and songwriters. The rise of AI song generation tools like Udio has disrupted the music streaming industry, leading to accusations from record labels. This deal marks the first since Universal and others sued Udio and Suno last year. Financial terms of the settlement weren't disclosed.
