Apple Boots Facebook Privacy App for Violating Privacy
*By Carlo Versano*
Apple instructed Facebook to remove an app that lets users redirect their mobile data through a VPN managed by Facebook servers, saying the software violated new rules Apple put in place to limit the data developers can collect.
The iPhone maker's demand to remove Onavo Protect ー which is ostensibly designed to protect user privacy ー for being too broad in how it tracks those users is a blow to Facebook as the social media giant grapples with new controversies related to its ad model, privacy, and the distortion of the platform by bad actors. The story was first reported late Wednesday by the [Wall Street Journal](https://www.wsj.com/articles/facebook-to-remove-data-security-app-from-apple-store-1534975340).
Apple said in a statement that it "made it explicitly clear that apps should not collect information about which other apps are installed on a user’s device for the purposes of analytics or advertising/marketing and must make it clear what user data will be collected and how it will be used.”
Facebook told the Journal, “We’ve always been clear when people download Onavo about the information that is collected and how it is use."
The company also removed another app, mostly out of use since 2012, that it said may have mishandled the personal data of about 4 million users. The "myPersonality" app is the second casualty of Facebook's app auditing process, which it instituted amid the fallout from Cambridge Analytica.
Meanwhile, Facebook's partnership lead Dan Rose, one of the company's first executives, [announced](https://www.facebook.com/drose/posts/10105190309509931) Wednesday that he is leaving the company. His departure comes after communications chief Elliot Schrage [vacated his post](https://variety.com/2018/digital/news/facebook-elliot-schrage-departure-1202846683/) in July after the Cambridge Analytica scandal, and chief security officer Alex Stamos [stepped down](https://www.businessinsider.com/alex-stamos-is-leaving-facebook-2018-3) at the start of this month.
A bipartisan bill introduced by U.S. Senators Amy Klobuchar (D-MN) and Cynthia Lummis (R-WY) aims to tackle the spread of misinformation on social media platforms, as well as the addictive nature of the sites and negative mental health impacts they have on users. The 'Nudge Act' would require studies to find and compile potential interventions that platforms could use to encourage people to think before they share a post, or log off after spending too much time on an app. The FTC would create rules based on these findings, and hold the platforms accountable. But will it work? Jesse Lehrich, co-founder of Accountable Tech, joins Closing Bell to discuss the bill, whether real results and regulations could come from it, and more.
A.I.-based entertainment company, Deedub, recently raised
$20 million in a Series A round, led by Insight Partners. Deepdub uses A.I. technology to automate the dubbing process for foreign-language movies or TV shows, while using actors' original voices. The company says it can take just two to three minutes of data from an actor's voice and transform the voice into a different language. The funding comes as foreign-language films and shows like Netflix's 'Squid Game' have recently become more popular with audiences in the U.S. and around the world. Oz Krakowski, Chief Revenue Officer at Deepdub, joins Cheddar News' Closing Bell to discuss.
Energy Vault, the company developing sustainable, grid-scale energy storage solutions, is now trading on the New York Stock Exchange following the completion of its business combination with Novus Capital Corporation II. Energy Vault develops sustainable, grid-scale energy storage solutions designed to advance the transition to a carbon free, resilient power grid. Robert Piconi, co-founder and CEO of Energy Vault, joins Cheddar News' Closing Bell to disucss.
A new mobile app has launched just in time for Valentine's Day. Our.Love bills itself as an A.I.-powered, gamified, relationship wellness app for couples. The app is set in what the company calls the Coupleverse, a virtual world where each couple can build a virtual relationship home as they also build their real-world relationship. Founder and CEO Tal Zlotnitsky joined Cheddar to discuss how the app works. "The concept behind Our.Love is to give people the opportunity to understand where they stand in their relationship through very simple metrics that we provide within the app that will help them in real-time, see where they stand, see where their partner is, and be able to get closer together," he said.
Alyson Wilson, VP of Brand Innovation at Alo Yoga, joins Cheddar News to discuss the yoga apparel company entering the metaverse and teaming up with Spring Studios for New York Fashion Week.
