Entrepreneur Magazine's "How to Succeed in 2018" Issue
Jason Feifer, editor-in-chief of Entrepreneur Magazine, discusses the December issue which focuses on how businesses can succeed in the upcoming new year.
The magazine notes the importance of appealing to new hires emotionally and personally. Jason says that this does not mean perks, as much as it means figuring out what employees feel they need to plan for their futures. We dig heavily into Feifer's own personal prediction for the new year - that truth and transparency are the most important parts of a company's culture. He adds that consumers want to use products or purchase from a company they can trust and ones they feel care about them.
Feifer also talks about the importance of design for entrepreneurs as direct-to-consumer companies rise in prominence. He speaks about "unboxing" - trends made popular by companies like "Apple" - which gives each company its own identity and feels personal for consumers.
Matt Calkins, CEO of Appian, breaks down the recent bipartisan report on AI safety and shares thoughts on future privacy enhancements needed in the space.
Paul Dergarabedian, Senior Media Analyst at Comscore shares the ups and downs that hit box offices in 2024, and how "Glicked" helped end the year back on top.