*By Conor White*
Now that Portugal has been eliminated from the FIFA World Cup, Cristiano Ronaldo needs a new job, and Facebook could be stepping in.
The company is reportedly in talks with the soccer superstar for a 13-episode reality show on its 'Watch' platform, but not everyone thinks it will work.
"It's amazing to me that Facebook is willing to drop so much money on original programming," said Taylor Lorenz, staff writer at The Atlantic. "I think they're spending like $10 million reportedly on this. I don't think it'll bring people in."
In an interview Friday on Cheddar, Lorenz noted that even if this series happens, Facebook needs to reassess its approach to 'Watch'.
"To me, they're still trying to force this behavior of going there and treating it as a TV experience down users' throats."
With over 120 million fans on the platform, Ronaldo is the single most followed athlete on Facebook, so it's safe to assume a show starring him would at least attract international viewers, but they may not have the capability to properly watch it.
"One of the problems with international markets is they don't have the data streaming speed to watch these long shows," explained Lorenz. "Even my phone on my New York City WiFi can be buffering sometimes, I can't get through the whole show. So I think as they move into long form content, they really need to focus on the usability of it and making it work."
For the full segment, [click here.](https://cheddar.com/videos/welcome-to-local-twitter)
March Madness is heading to the Sweet 16 without a handful of top teams. Two No. 1 seeds, Kansas and Purdue, No. 2 seed Arizona and No. 4 seed Virginia are all gone — and gone with them are millions of busted brackets.
A total of 33 states and the District of Columbia now allow at least some form of sports wagering, but the prospects are mixed for expanding sports betting to additional states this year.
March Madness isn’t just about filling out — and later trashing — brackets. There are more ways to bet the field in the NCAA Tournament, an event that will consume basketball fans over the next three weeks.
The University of Alabama is the men's college basketball No. 1 seed overall for March Madness after CBS and the NCAA held their annual Selection Sunday.
Fill out your brackets because March Madness is here! Here is what college basketball fans (and the millions playing office pools) need to know, including the favorites and underdogs, key games and how to watch the women’s NCAA tournament.
Fill out your bracket because March Madness is here! Here is what college basketball fans (and the millions playing office pools) need to know, including the favorites and underdogs, key games and how to watch the men’s NCAA tournament.
