*By Conor White*
Now that Portugal has been eliminated from the FIFA World Cup, Cristiano Ronaldo needs a new job, and Facebook could be stepping in.
The company is reportedly in talks with the soccer superstar for a 13-episode reality show on its 'Watch' platform, but not everyone thinks it will work.
"It's amazing to me that Facebook is willing to drop so much money on original programming," said Taylor Lorenz, staff writer at The Atlantic. "I think they're spending like $10 million reportedly on this. I don't think it'll bring people in."
In an interview Friday on Cheddar, Lorenz noted that even if this series happens, Facebook needs to reassess its approach to 'Watch'.
"To me, they're still trying to force this behavior of going there and treating it as a TV experience down users' throats."
With over 120 million fans on the platform, Ronaldo is the single most followed athlete on Facebook, so it's safe to assume a show starring him would at least attract international viewers, but they may not have the capability to properly watch it.
"One of the problems with international markets is they don't have the data streaming speed to watch these long shows," explained Lorenz. "Even my phone on my New York City WiFi can be buffering sometimes, I can't get through the whole show. So I think as they move into long form content, they really need to focus on the usability of it and making it work."
For the full segment, [click here.](https://cheddar.com/videos/welcome-to-local-twitter)
Jeff Lin is the co-founder of Fanchest, a Brooklyn-based startup that ships boxes of sports gear straight to your door. He tells Cheddar what keeps him going every day.
Jeff Lin is the co-founder of Fanchest, a Brooklyn-based startup that ships boxes of your favorite team's gear straight to your door. Fanchest has high profile investors like NFL stars Drew Brees and Von Miller.
Olympic gold medalist Angela Ruggiero, CEO and co-founder of Sports Innovation Lab, discusses the U.S. Women's Hockey team's gold medal win over Canada. Ruggiero also shares her thoughts on the cutting edge technology she saw at the PyeongChang games.
Chris Tung, chief marketing officer at Alibaba, told Cheddar that his company's latest campaign stems from its core belief to support small businesses and young people around the world.
Paul Manafort and Robert Gates face 32 new charges in Robert Mueller's Russia investigation. Snap CEO Evan Spiegel gets a record-breaking payday. Teenagers across the country and politicians continues to weigh in on gun control in the wake of the mass shooting in Parkland, FL.
Vanity Fair's Hive: We’re joined by the crew from Vanity Fair's Hive to discuss the intensifying gun control debate. On Between Bells: Muppets, Olympics, Gotham, and more. With CinemaBlend, FanSided, and Chat Sports.
The Olympics are coming to a close but many top athletes who've attracted huge social media followings may have potential far off the ice or slopes and well after the games end. Gregory Galant is the Co-creator of The Shorty Awards and the CEO of MuckRack and joins Cheddar to explain the role of social media in this year's Olympics.
After a slow start in the medal count, Team USA is picking up speed late in the game at the Olympics. In a nail-biter, the women's hockey team took home gold after beating Canada in a shootout.
Cheddar speaks with two Congresswomen about what, if anything, will move the needle on gun reform after the Parkland school shooting. In tech news, Apple is reportedly working on new AirPods. Twitter alienated conservatives by accidentally freezing their accounts. Plus, we're joined by Olympic luger Chris Mazdzer who recently became the first American to medal in the men's singles luge event.
Olympic Silver Medalist Chris Mazdzer tells Cheddar what it felt like to win a medal at the 2018 Winter Olympics. Mazdzer is the first American man in the 54-year history of the singles luge to medal.
